Director, Product Marketing & Marketing Growth - Urgent

icon building Company : Macroactive
icon briefcase Job Type : Full Time

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Job Description - Director, Product Marketing & Marketing Growth - Urgent

We are hiring an organized Director, Product Marketing & Marketing Growth to join our stellar team at Macroactive in Auckland Auckland
Growing your career as a Full Time Director, Product Marketing & Marketing Growth is an amazing opportunity to develop productive skills.
If you are strong in presentation, presentation and have the right experience for the job, then apply for the position of Director, Product Marketing & Marketing Growth at Macroactive today!

Director, Product Marketing & Marketing Growth Product Management & Development (Marketing & Communications)MacroActive is a pioneering business platform dedicated to revolutionizing the creator economy, starting with the health & fitness sector. We empower fitness creators worldwide to reach, engage, and transform the lives of millions. We are the premium offering in our category and only work with premium clientele who are dedicated to scaling positive impact.Purpose :As our Product Marketing & Marketing Growth Manager/Director/HeadOf, reporting to our CEO, you will be responsible for leading and growing a team of highly effective marketers to increase product engagement, service our highest-earning clients with marketing services, and scale an agency model to service 100+ content creators in the fitness space. You will develop and implement growth hacking strategies to achieve a high impact within the creator economy. Your strong leadership skills, industry knowledge of the creator economy, and ability to build relationships within your team for the sake of extraordinary performance will be key to your success in this role.Key Responsibilities:Manage and Expand Marketing Operations: Lead our dynamic marketing team, collaborating closely with the product team to enhance engagement and raise awareness around new features and capabilities. Focus on increasing the visibility and usability of product enhancements.Innovate and Scale a Marketing Agency: Utilize your extensive knowledge of product marketing and management to develop and scale a groundbreaking marketing agency. Productizing what would traditionally be a service, this agency will challenge conventional norms to better serve our creators with tailored marketing strategies that resonate with their unique needs.Strategic Leadership and Rapid Execution: Employ exceptional strategic thinking to test new ideas, iterate quickly, and learn from failures. Build and refine marketing products and strategies that not only meet but exceed the expectations of our creators.Cross-Functional Collaboration: Work integrally with various teams including product development, sales, and customer support to ensure a cohesive strategy that aligns with overall business goals and enhances user experience.Growth and Optimization: Implement and optimize digital marketing campaigns to drive conversions and user engagement. Leverage innovative approaches, such as impactful user-generated content, and conduct extensive testing to improve promotional tactics and pricing strategies.Must Haves:Willingness to work from Kingsland, Auckland.At least 5 years of experience in relevant marketing roles, with a strong background in digital marketing environments, especially within Meta and Google ecosystems.Demonstrated ability in analyzing and optimizing digital campaigns, managing sophisticated marketing tools and platforms including FB/IG advertising tools, ClickFunnels, LeadPages, Google Analytics, and more.Experience with user engagement techniques such as email drip campaigns, tripwire funnels, value ladders, and story ads.A proactive approach to finding more efficient ways to execute tasks, with a knack for innovation and a mindset geared towards continuous improvement.Strong leadership skills with the ability to inspire and lead a team towards achieving exceptional results.Excellent communication and interpersonal skills to build relationships with clients and internal stakeholders.Results-driven mindset with a track record of achieving marketing targets.Sound knowledge of marketing principles, techniques, and industry trends.Analytical and problem-solving abilities to assess marketing performance and make data-driven decisions.Ability to thrive in a fast-paced, dynamic environment.Willingness to travel globally as needed.Experience in the creator economy and growth hacking is a must. Experience with product marketing or management is a bonus.Remuneration: Competitive 6 figure salary + Private Health Insurance + potential ESOPLocation: This job will be located in Auckland, New Zealand.Your application will include the following questions:Which of the following statements best describes your right to work in New Zealand?How would you rate your English language skills?What's your expected annual base salary?How much notice are you required to give your current employer?How many years' experience do you have in a marketing role?Which of the following web analytics tools are you experienced with?How many years' experience do you have as a Product Marketer?Report this job advert Don't provide your bank or credit card details when applying for jobs.#J-18808-Ljbffr

Benefits of working as a Director, Product Marketing & Marketing Growth in Auckland Auckland:


● Excellent benefits
● Company offers career progression opportunities
● Competitive salary
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