Automation & CLM Specialist

At The Warehouse Group, we’re passionate about building retail brands our customers will love! We live that mission by what and how we bring our products to market, impactful customer experiences and right through to how we connect and engage with our Kiwi customers.

We’re on the hunt for an Automation & CLM Specialist to join our Omni Experience team! If you love getting curious about what makes a campaign tick and enjoy building campaigns that get customers clicking through and seeing the results, read on!

You’ll support the delivery of our customer lifecycle marketing programme. In a nutshell, help create and execute those smart, meaningful and relevant customer communications and campaigns - acquire, engage, retain and grow our customer base using smart automations, segmented promotional campaigns and loyalty comms channels (email, push/app notifications and beyond!).

In this role, you’ll:

• Work with our Automation & CLM Lead and Customer Loyalty Manager to support delivery of the automation and CLM roadmap.
• Build, test and deploy trade email and push campaigns (ones that our customers actually want to open!) using Marketing Cloud/related tools
• Test & learn: Optimise workflows to enhance efficiency and personalisation
• Manage data flows and segmentation for targeted communications.
• Analyse campaign performance, spot opportunities for improvements and prepare weekly and monthly reports.
• Work with marketing and data teams to deliver on-brand, consistent, customer-first communications.

Retail is fast-paced and varied– the work will be interesting and impactful! Centre to it all will be your customer lens, curiosity and attention to detail to keep things humming and executed, on time and on brand (or in our case, brands!). You’ll work with a passionate, supportive team and build on your hands-on experience from day 1!

On our wishlist:

• 2 – 3 years’ experience in marketing automation or digital CRM
• In a similar role using Salesforce Marketing Cloud or equivalent campaign tools
• HTML or email editing skills
• Copywriting skills and creativity
• Strong attention to detail
• Strong analytical mindset and comfortable with data tools
• Collaborative working approach with stakeholders and time management skills
• Knowledge of customer journey mapping and loyalty marketing a bonus!

Come work with us!

We offer a range of benefits that work for you and your career which include: 

• Team member discounts across our brands 
• Paid birthday day off for permanent team members 
• Free parking, EV charging, onsite gym and café at our Northcote support office 
• 26 weeks paid parental leave for permanent team members 
• A range of wellbeing support and development opportunities 

Ready for the next challenge in your career? This role could be it! Apply today.