Category Deployment Executive (Contract Role)

BAT is evolving at pace into a global multi-category business. With products like VELO, VUSE and GLO we are on a mission to decrease the health impact of our industry 

To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!

Seniority Level: Experienced Professional

Function: Marketing

Salary Range: NZD89k - NZD111k + Excellent benefits

Location: Auckland, New Zealand

The role involves supporting the deployment of BAT’s portfolio plans in New Zealand, managing local initiatives, tracking performance, and assisting in brand and product development to achieve commercial targets and build brand equity.

KEY ACCOUNTABILITIES INCLUDE:

• Assist in implementing brand plans for New Zealand


• Track and evaluate brand performance against important metrics..


• Monitor and report on competitor activities.


• Contribute to the deployment of brand campaigns.


• Assist in new product launches and lead NPI process.


• Handle external agencies to meet quality expectations.


• Maintain local brand and campaign cycle plans.


• Develop communication content for internal and external presentations.

QUALIFICATIONS AND ESSENTIAL ATTRIBUTES:

• Minimum 2 years in a portfolio management or activation role in FMCG industry.


• Ability to influence and create partner consensus.


• Strong planning and organizing skills.


• Excellent written and verbal communication skills.


• Ability to deliver impactful presentations.


• Analytical skills for supervising and evaluating performance.


• Experience in handling external agencies.


• Proficiency in budget and PO tracking.

What we offer you?

•    We offer a market leading annual performance bonus (subject to eligibility)

•    Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives

•    Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.

•    You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills

•    We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.



At BAT, we champion collaboration, inclusion, and partnership as the bedrock of our values. We wish to foster an environment where every individual can thrive, irrespective of factors such as gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, as well as diverse perspectives and thinking styles. We recognise that our strength lies in embracing talent from all walks of life, empowering us to develop our culture of inclusivity and better achieve our business objectives.



We view career breaks not as obstacles but as opportunities and encourage everyone, without hesitation, to apply. Through our Global Returners program, we provide support to professionals seeking to re-enter the workforce after an extended absence, be it for family care, parental leave, national service, sabbatical, or starting their own venture.

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.



We take pride in being a Disability Confident Employer. If you need any reasonable adjustments or accommodations to be made during the recruitment process to support you performing at your best, please inform the recruitment partner who will be in touch should your profile be selected for the role you applied for. We are wholeheartedly committed to optimising your prospects of success by making suitable arrangements so that you may showcase your full potential.