Digital Media Specialist | Jetts NZ

About Jetts New Zealand:

At Jetts, our purpose is simple: to inspire people to live a better life.

We know firsthand how powerful exercise can be—not just for physical health, but for mental wellbeing and confidence too. That’s why we’re passionate about making our gyms accessible, welcoming, and inclusive for everyone.

We celebrate individuality and are committed to building a supportive community where every member feels comfortable, confident, and empowered to train. From our world-class equipment and facilities to our passionate Club Managers and expert Personal Trainers, we’re dedicated to delivering an exceptional experience every time you step through our doors.

At Jetts, we believe our people are our greatest strength. That’s why we invest in ongoing training and support to help you grow and succeed in your fitness career.

Jetts New Zealand is proud to be part of Fitness & Lifestyle Group, Asia Pacific’s largest diversified fitness brand.

Ready to Step Into a Digital Role That Makes an Impact? 

Are you a digital marketing whiz with a passion for health and fitness? Do you thrive on planning creative campaigns, analysing results, and driving real impact across paid and organic channels? 

Jetts NZ is on the lookout for a Digital Media Specialist to join our high-performing, fun-loving Marketing team! This is a permanent full-time role based at our Support Office in Albany, with flexibility to work from home up to one day a week. 

In this role, you’ll report to the Marketing Manager and play a key part in shaping Jetts’ digital presence across New Zealand. You’ll have the support of the wider FLG (Fitness and Lifestyle Group) marketing team while taking hands on ownership of digital campaign execution, performance, and reporting across platforms like Google Ads, Meta, TikTok, YouTube and Bing. 

This is the perfect opportunity for someone who’s hands-on, data-savvy, and ready to drive results in a fast-paced, supportive environment. 

Your responsibilities will include: 

Campaign Management: 

• Plan, execute, and optimise always-on digital campaigns across various platforms, including Google Ads, YouTube, Meta, TikTok and Bing with a primary focus on performance driven objectives 

• Manage end-to-end campaign setup, including ad trafficking, creative rotation, budget pacing, and conversion tracking 

• Develop audience targeting strategies leveraging first-party data, lookalike audiences, custom intent, and demographic/interest-based targeting 

• Forecast campaign performance, track spend against budget, and flag risks or opportunities for optimisation 

Platform Expertise: 

• Stay up to date with digital trends, algorithm updates and best practices across all platforms including Google, Meta, TikTok, and Bing 

• Utilise platform-specific tools and features (e.g., Google Ads Editor, Meta Advantage+, TikTok Ads Manager, Bing AI tools) to enhance campaign performance 

• Conduct regular market and competitor analysis using in-platform insights, audience research tools, and industry benchmarks 

• Translate platform analytics into actionable insights and recommendations for campaign optimisation 

Organic Social Strategy: 

• Develop and implement an effective organic social media strategy aligned with overall business objectives 

• Manage and create engaging content in collaboration with the in-house production team 

Social Media Management: 

• Oversee day-to-day social media activities, including content scheduling, monitoring, and responding to audience engagement, with support from our customer service team 

• Analyse and report on social media performance metrics 

If you… 

• Have a bachelor’s degree in Marketing, Business, or a related field, 

• Have 3+ years’ experience in digital marketing with hands-on platform management and optimisation 

• Know your way around Meta Business Suite, Google Ads, TikTok, Bing, and YouTube Ads Managers 

• Have a knack for analysing performance data and making informed decisions 

• Are a great communicator, highly organised, and comfortable managing multiple priorities 

• Are self-driven and excited by the opportunity to grow a brand in the fitness space 

… and are ready to take your digital marketing skills to the next level with a brand that’s all about empowering people to live active, healthy lives — we’d love to hear from you! Bonus points if you’ve used tools like Hootsuite and have a passion for the fitness industry! 

In return, we offer you: 

• A competitive salary + KiwiSaver 

• A vibrant, supportive team culture where innovation and growth are celebrated 

• Complimentary Jetts gym membership 

• Ongoing learning and development to help you grow your career in digital marketing 

What we can offer you

• Competitive on-target-earnings consisting of hourly rate and commission for achieved KPIs
• Practice what you preach with a complimentary Jetts membership
• Access to L&D and CPD courses to upskill yourself
• Excellent work-life-balance with guaranteed hours, Fridays & Sundays off

Apply Now!

Please click 'Apply' to submit a resume that details your experience, attributes and achievements. 

About Fitness & Lifestyle Group:

Fitness and Lifestyle Group (FLG) is the leading fitness, health, and wellness group in the Asia-Pacific region, headquartered in Australia. Our mission is to make a meaningful, positive impact on people's lives through innovative and diverse health and wellness offerings, both physical and digital.

FLG's portfolio includes globally recognised brands such as Fitness First Australia, Goodlife Health Clubs Australia, Jetts Fitness New Zealand & Thailand, Zap Fitness, and Barry's. With 319 locations across Australia, New Zealand, and Southeast Asia, we support over 585,000 members in leading healthier, more active lives.

Our commitment to diversity & inclusion

At Jetts NZ we bring positive energy and attitude to work every day, we are proud of who we are and who we work for. We don't just accept individuality; we encourage it and acknowledge the value diversity and inclusivity brings to our organisation. We pride ourselves on empowering our team to be their authentic selves at work.

We welcome applications from people of all ages, race, sex, intersex status, gender identity, sexual orientation, people with a disability and from other diverse backgrounds.