Marketing Specalist (toward Chinese E-Commerce)

• Job Description

As a Marketing Specialist focused on the Chinese e-commerce market, you will be responsible for:

Digital Marketing: Implementing comprehensive digital marketing strategies targeted towards the Chinese audience, leveraging various online platforms and tools to optimize brand visibility and customer acquisition.

Live Streaming Sales: Proficiency in organizing and executing live streaming sales sessions to enhance product visibility and drive sales.

Working days required: 5 days and 40 hours per week.

Hourly rate from 31.61 to 33.65 NZD.

Working address: 19 Mahunga Drive, Māngere Bridge, Auckland 2022.

• Key Responsibilities

Develop and execute marketing plans tailored specifically for the Chinese e-commerce market.

Collaborate with cross-functional teams to ensure alignment with company objectives and strategies.

Analyze market trends, consumer behaviour, and competitor activity to identify opportunities and challenges.

Plan and execute live streaming events for product promotion and sales.

Utilize digital marketing tools and platforms effectively to optimize campaigns and increase brand engagement.

Monitor and report on campaign performance, providing insights and recommendations for improvements.

• Requirements

Bachelor's degree or higher;

Proven experience in media live-streaming;

Deep understanding of Chinese e-commerce platforms and operations;

Strong analytical and problem-solving abilities;

Excellent communication skills in English and Mandarin (written and verbal).