Area Manager Africa International Sales

• Develop annual regional sales and business plans.
  
• Deliver revenue, yield and passenger targets.
  
• Identify new revenue streams including corporate, OTA, charter and stopover business.
  
• Monitor market trends and competitor activity.
  
• Identify market expansion opportunities, strengthen distribution and brand presence, and build long-term commercial value.
  
• Balance revenue growth, commercial efficiency and customer experience to support sustainable profitability across assigned markets.
  

• Lead GSA selection, onboarding and performance management.
  
• Conduct Quarterly Business Reviews (QBRs).
  
• Monitor ORC, KPIs and contractual compliance.
  
• Recommend corrective actions or GSA replacement where required.
  
• Revenue & Distribution
  
• Coordinate with Revenue Management on pricing and promotions.
  
• Monitor booking trends, load factor and market share.
  
• Support distribution and agency expansion.
  

• Maintain relationships with airports, tourism boards, regulators and key trade partners.
  
• Build trusted, long-term relationships with customers, partners and key stakeholders to strengthen loyalty, collaboration and mutual growth.
  
• Represent SalamAir at industry events.
  

• Coordinate with Finance, Marketing, Network Planning, Distribution, Ground Operations, Legal and SCM.
  

• Coach Country Managers and GSAs.
  
• Develop, mentor and empower Country Managers and commercial teams, building capability, accountability and succession readiness.
  
• Foster a high-performance culture across markets through clear objectives, regular coaching and performance follow-up.
  
• Drive continuous improvement and commercial excellence.
  

• Prepare weekly, monthly and quarterly business reviews and executive reports.
  

Requirements

• Bachelor's Degree in Business, Marketing, Aviation or related field.
  
• 08-10 years airline commercial experience.
  
• Minimum 5 years in regional/international sales leadership “Preferred”
  
• Experience managing multiple countries and GSAs.
  
• Low-cost carrier experience preferred.
  
  ​Skills & Competencies:Strategic Planning
  
  
• Commercial Negotiation
  
• Leadership
  
• Financial Acumen
  
• P&L / Profitability Management
  
• People Development & Coaching
  
• Revenue Analysis
  
• Stakeholder Management
  
• Project Management
  
• Presentation Skills
  
• Decision Making
  
• Excellent English communication; additional languages desirable.