Social Media Executive (PH)

Account Management & Project Management  

• Be client’s day-to-day point of contact and partner for all things pertaining to social media


• Management of social media and influencer/content creator engagement efforts  


• Assist in growing the social media business through pitches and proposals  

Social Media & Outreach Strategy and Management 

• Working closely with other social media team members, to ensure content align with brand guideline
  and objectives. 


• Keeping up to date with brand’s industry and social platforms – making proactive recommendations
  based on trends and insights. 


• Be the brand ambassador, attending events: to create unique branded content for social in photo/video format (press events/launches/interviews of bloggers and talent etc.) 


• Bring together data, research and understanding to create tailored social media strategies.


• Plan and execute social media campaigns, collaborating with marketing and creative teams to align with overall branding and goals.

Content Management

• Write, plan and schedule monthly content calendar based on the brand’s editorial and marketing activities, local events / occasions and content pillars. Own the monthly social calendar and plan and deliver content for the month.


• Identify key conversation points / topics of interest by community channeled through Direct Messages / community groups, use insights gathered to plan upcoming content for Social Media. 


• Help with creative ideas around improving our social presence and be responsible for keeping on top of social media developments and trends in your market.


• Work closely with the Social Media team with our creative production team to bring original, highly creative and engaging content ideas to life through social media content.

Reporting

• Monitor and analyze social media and outreach performance, subsequently derive insights, learnings
  and recommendations through our weekly updates with the client and monthly reporting.


• To monitor and track the performance of strategies ensuring continuous high levels of performance.