Search, Manager

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Job Description - Search, Manager

This is a remote position.

About the Client: At Just Global they live and breathe B2B and believe in igniting B2B relationships. Their independent, global team actively engages with clients to put their deep technical knowledge and unique perspectives of markets and buying processes to work. They maximize insights, they spark creativity, and they leverage technology to inspire brand loyalty and drive reoccurring revenue. They are the heart of B2B. Job Summary: The Manager, Search is accountable for managing search strategy, optimization, and execution across all in-house platforms and works to ensure the highest level of quality work, strategic thinking, and collaboration with both internal and external partners for a select group of accounts. Working in close collaboration with media and search team leads, this role manages all aspects of the campaign life cycle as it pertains to paid search including ownership of the day-to-day responsibilities across active campaigns. In addition, the Manager, Search will support agency education on the capabilities within these platforms through ongoing meeting facilitation, note-taking, and POV creation. Responsibilities: Internal:
  • Holistic ownership of client accounts, including strategy, planning, budgeting, and reporting
  • Provide strategic and execution support to team members on a variety of clients with different complexities and backgrounds
  • Troubleshoot issues/concerns and work with online partners to resolve as needed
  • Proactively communicate with client and internal teams; prepare call agendas, and follow up with call recaps
  • Develop keyword lists, set budget levels, write ad creatives, test landing page messaging, landing page layout, audience segmentation, placements, networks, and 3rd-party tools
  • Perform in-platform maintenance and optimizations
  • Own regular budget pacing and monitoring for live campaigns to ensure accurate spend delivery, along with any recommendations on strategic test opportunities
  • Produce and analyze weekly, monthly, and quarterly campaign reports measuring the performance and effectiveness of search campaigns
  • Maintain quality control while ensuring projects and campaigns are executed completely, correctly, accurately, and efficiently for clients
  • Ensure tactics and vendors utilized are GDPR compliant and ensure all internal processes and procedures are followed, including those specific to certain clients based on their own contractual agreements
  • Exhibit the ability to anticipate and solve problems
Customers:
  • Ability to support the onboarding of new clients in close collaboration with all internal teams throughout the onboarding process
  • Translate marketing goals and brand positioning into viable media communication strategies and ideas across the paid search landscape
  • Drive high-value customers to interact with our client's products and services
  • Discover and deliver new and innovative solutions to executing paid search campaigns based on specific client business issues and challenges
  • Work closely with accounts and media leads to ensure strong senior client relationships on select groups of accounts
Market Knowledge:
  • Keep pace with search engine and PPC industry trends and developments
  • Core understanding and knowledge across the digital media landscape and where paid search intersects
  • Participate and contribute to agency thought leadership initiative, as applicable
Management Responsibilities :
  • Manage relationships with search engine partners
  • Ensure process and activation best practices are used across select groups of accounts
  • Mentors Coordinator and Associate level team members regarding SEM best practices and internal processes
  • Support internal training and development initiatives specific to SEM best practices and internal processes

Requirements


Experience:
  • At least 3+ years experience in a digital marketing environment, agency and/or client experience
  • Prior experience in working in the media industry is required
  • 3+ years experience with paid search platforms
Knowledge:
  • Agency knowledge
  • B2B Marketing – Client Knowledge
  • B2B Marketing – Industry
  • B2B Marketing – Media Activation
  • B2B Marketing – Media Planning
  • B2B Marketing – Vendor landscape
Skills:
  • Active listening
  • Ad platforms: Google/YouTube, Microsoft Ads
  • Analytics platforms: Google Analytics, Adobe Analytics
  • Challenge mediocrity
  • Commercially astute
  • Eye for detail
  • Organized
  • Other platforms: Asana, Basis, Nexelus
  • People management
  • Presentation skills
  • Prioritizing
  • Problem-solving
  • Solutions oriented
  • Stakeholder management
  • Storytelling
  • Upwards management
  • Must have Fiber Optic internet with at least 25 Mbps bandwidth
  • Must have a backup desktop or laptop with the latest OS
  • Must be able to work US or UK time (Depending on the client to be assigned)

Benefits

WHAT WE OFFER:
Great Place to Work-Certified Company
Premium HMO
Holistic employee experience
Work-from-home and hybrid work setup
Rewards and incentives
Monthly engagement activities
Career advancement opportunities
Paid referral program
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