Brand Manager, Essentiale, Buscopan, Phosphalugel, Philippines

Brand Manager, Essentiale, Buscopan, Phosphalugel, Philippines

• Location: Philippines
• Job type: Permanent, full time

About the job

At Sanofi Consumer Healthcare, we have one shared mission – we work passionately, every day, to ‘serve healthier, fuller lives’ now and for the generations to come.

In order to do so, we strive to act as a force for good by integrating sustainability along our business and employees’ mission and operate responsibly from both a social and environmental point of view.

Everything we do is centered around people’s interests – our consumers, our customers, healthcare professionals, and our employees – across the world.

We are building loved brands that serve 1bn consumers worldwide, through our key platforms: Allergy, Physical & Mental Wellness, Pain, Digestive Wellness and Cough, Cold & Flu.

We aspire to become the best Fast Moving Consumer Health (FMCH) company In & For the world and we aim to build a work environment where people can thrive, grow, enjoy and be at their best.

Main responsibilities:

Brand Performance

• Ownbrand P&Lof local markets and drive profitability

• Definebrand ambition in long-term. Drive market share gain and brand consideration.

• Drivebrand love, brand health and brand imagery

• Providesinputonbrand budgeting(esp. net sales & A&P allocation) andperformance KPIs

• Tracksmonthly performanceatcountry leveland set-up corrective action plan if required

• Participated inlocal monthly IBP (S&OP) cycleto ensure gatekeep our brand performance

Brand Strategy

• Defines thebrand strategic pillars and business objectivesof Telfast and Mucopect for Korea based on local consumers, shoppers and HCPs insights

• Understand theconsumer, shopper and HCP journeyand define the leveraging points to influence brand choices

• Defineslocal shopper strategy, the right channel segmentations, shopper activations and messages.

• Defines countrydemand& providecompetitive intelligent.Define the key winning edges of our brand vs. competitions.

Brand Management

• Contributes to brand campaign strategy, thenlocalizesbased on country specificities and manages campaign execution at country level

• Localizesbrandassetsto ensure it taps local insights

• Localizes contentliaising with MRL for approval

• Executes brand plan & budget, esp. by designing winning adaptation of priority initiatives in local markets, based on localconsumer & shopper insights

About you

• ABRAND BUILDERin essence. Obsessed in driving brand love.
• CONSUMER 1stmindset and approach.
• Champion ofCREATIVITYacross all brand building and business plans and activities.
• Knowledgeable and driver ofE2E, digital 1st Consumer and Customer experiences.
• Avid user ofDATAand believer in forward looking analytics.
• Goes beyond Marketing, understands how to successfully build and manage aBUSINESS.
• AnINNOVATORat heart
• Cross-functional hard & softLEADERSHIPskills

Interested? Apply today!

To learn more about what makes us a Global Top Employer, visit our careers page;

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com !

Pursue progress , discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com !