Director, Media Technology

Publicis Groupe Director, Media Technology Philadelphia , Pennsylvania Apply Now

PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.

While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #phmlove.

Job Description

Position Summary

The Media Technology Director evaluates and utilizes new technologies to shape media implementation and optimization strategies. Additionally, they oversee staffing and process development within the agency's department. You will report to the SVP, Media Technology.

Responsibilities

Knowledge

Identify potential risks, problem solve, and create efficiencies.

Advanced knowledge of all media categories

Intermediate familiarity with market players

Ensure adherence to best practices for brands regarding researching and analyzing new technology.

Responsible for seamless implementation of new systems and processes.

Relate consumer insights to technology usage (mobile apps, different types of targeting, non-standard media, etc.)

Foresee strategy and activation of selling and implementation (scope, staffing, etc.) through technology solution

Identify potential need for proprietary technology (also determine if it's an agency investment vs. paid by the client)

Identified as a leader in developing or overseeing clear, impactful strategies

Develop Media Technology team

Be a resource to Product Managers for technology vendors

Identify opportunities for process and team expansion

Share learnings across clients and teams

Foster a team environment focused on issue resolution

Client Relationship

Manage client and procurement relationships

Collaborate with clients to improve process and efficiencies

Advocate for adoption of new technologies and strategies

Proficient in presenting and leading large groups

Predict client expectations and opportunities for scope increase

Understanding of industry impacts (GDPR, CCPA, CPRA)

Knowledge of mar-tech and ad-tech stack for data privacy

Qualifications

Passion for technology

Strong interpersonal skills

Expertise in MS Office Suite and project management

Exhibits integrity and self-development

Adherence to agency procedures

Desire to help others grow in their career through mentorship and feedback

Work within ambiguous growth opportunities (owned projects, new business, etc.)

Established experience in ad technology platforms - Google (CM360, DV360, SA360), DoubleVerify, IAS, Innovid, Prisma

6-7+ years’ experience in ad ops or media required

#LI-Hybrid

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact .

All your information will be kept confidential according to EEO guidelines.