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Ayala Malls, it's all about creating an Amazing experience. With over 60 commercial centers
situated strategically in the Philippines' main cities and burgeoning centers of growth, our malls
serve as lifestyle and cultural hubs that seamlessly integrate built and natural environments
through contemporary Filipino architecture and design, and present a refreshing shopping,
dining, and leisure experience that enlivens diverse locales nationwide.
As a MARKETING ASSOCIATE, you will be responsible in handling the following:
1. Assists in the daily mall marketing operations functions in his/her specific mall assignment
such as but not limited to the following:
a. Advertising, Promotions, Public Relations, and Marketing Communications
b. Mall Events
c. Partnerships
d. Sponsorships
e. Digital Programs
f. Market Research
2. Assists in the conduct of market research initiatives, programs, and recommendations in
his/her specific mall assignment.
3. Assists in the development of strategies to attract both current and desired future customers
as well as increasing length of their stay or visit in his/her specific mall assignment.
4. Assists in the development of creative partnerships that drive awareness, and traffic
correlating to sales and revenue in his/her specific mall assignment.
5. Assists in the monitoring of merchant exhibits and category events in his/her specific mall
assignment.
6. Provides marketing support for Ayala Malls brand in his/her specific mall assignment.
7. Provides assistance to merchants in terms of marketing-related requests.
8. Implements tie-up activities, and community relations/collaborations in his/her specific mall
assignment.
9. Prepares and submits the following reports on a regular basis:
a. Merchant Exhibit and Category Events Monitoring
b. Market Research Report
c. Merchant Marketing Initiative Monitoring
d. Community Relation/Collaboration and Tie-up Activities
10. Performs other management-mandated functions.
Qualifications for this position are as follows:
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