Marketing Innovation Manager

Company Description

Megaworld Lifestyle Malls is a prominent lifestyle development company with multiple locations in Taguig, including Eastwood Citywalk and Eastwood Mall, Burgos Circle at Forbes Town Center, Newport Mall, The Clubhouse, Paseo Center, Lucky Chinatown Mall in Binondo, Uptown Mall in BGC, and Venice Grand Canal Mall in McKinley Hill. It is a realization of Megaworld's live-work-play concept, offering a vibrant and dynamic environment for leisure and entertainment.

Role Description

This is a full-time, on-site role for a Marketing Innovation Manager at Megaworld Lifestyle Malls in Taguig. The Marketing Innovation Manager will be responsible for overseeing various marketing projects, developing and implementing marketing strategies, and analyzing customer insights. They will also play a pivotal role in the organization's adoption of marketing innovations, such as augmented reality, metaverse, CRM, CDP, loyalty platforms, and GenAI customer service.

Qualifications

• Strong marketing knowledge and experience
• Proficiency in project management
• Expertise in marketing technologies (martech)
• Ability to develop and execute innovative marketing strategies
• Analytical skills to gather and interpret customer insights
• Excellent communication and presentation skills
• Ability to work collaboratively and lead a team
• Bachelor's degree in Marketing or related field