SEO SPECIALIST

FOREST LAKE DEVELOPMENT, INC. is actively looking for an SEO specialist to oversee every marketing and search engine optimization endeavor. To examine, implement, and track modifications to websites that will make them more search engine friendly. This refers to increasing a site's page rank in search engines to increase visitors to the site.

Job Responsibilities:

• Conduct keyword research in accordance with the client's business goals to improve current content and find new chances.
• Check out competition websites and search engine results to learn more about organic traffic.
• Conduct research and put recommended content into practice.
• Execute tests, collect, and analyze data.
• Using Google Analytics, Tag Manager, Search Console, and other tools of a similar nature, track events, examine website analytics, and track data.
• Optimize copy and landing pages for search engine optimization.
• Aid the content team in producing helpful, high-quality SEO content.
• To boost click-through rates and convert visitors, create compelling calls-to-action and meta descriptions.
• Create and put into action a link-building plan.
• To stay informed about changes, keep an eye on the search engines' set algorithms.
• Keep up with changes in the internet marketing, SEO, and search engine algorithm industries.

Job Qualifications:

• BS/MS degree in a quantitative, test-driven field
• Minimum 3+ years of directly related Search Engine Optimization experience.
• In-depth experience with website analytics and tracking tools (e.g., Google Analytics, Tag Manager, AdWords, Search Console, etc.)
• Digital Marketing Certification (e.g., Google/HubSpot) is an advantage.
• Experience with A/B and multivariate experiments
• Knowledge of ranking factors and search engine algorithms
• A deep understanding on how to rank websites.
• Experience with content writing, building backlinks, and optimizing web pages.
• Knowledge on basic programming language and CMS (HTML, JavaScript, CSS, WordPress, etc.)
• High-quality reporting, copywriting, and analytic skills.
• Full-Time position(s) available.

Benefits:

• Leave credits
• Group Life Insurance
• HMO
• Uniform allowance
• Communication allowance
• Annual salary increase
• Performance incentive and year-end bonus

Job Location: 3rd Floor Alexcy Building, 51 Presidents’ Avenue, Brgy. BF Homes, Paranaque C