Social Media and Marketing Executive

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Job Description - Social Media and Marketing Executive

Overview: We are seeking a talented Social Media and Marketing Executive, open to university graduates, to join our team. In this role, you will be responsible for creating and implementing effective social media and marketing strategies to increase brand awareness, engage our target audience, and support our business goals. You will manage social media accounts, develop engaging content, execute marketing campaigns, and analyze performance data. Additionally, you will optimize content for search engine visibility, ensuring adherence to SEO best practices. This is an exciting opportunity for both experienced professionals and university graduates to contribute to our organization's growth through innovative marketing initiatives. Responsibilities:

  • Develop and execute social media strategies across platforms.
  • Create engaging content and manage social media accounts.
  • Monitor trends and analyze social media metrics.
  • Collaborate with the marketing team on integrated campaigns.
  • Assist with offline marketing initiatives.
  • Conduct market research and competitor analysis.
  • Create and curate marketing content.
  • Optimize content for search engine visibility, ensuring adherence to SEO best practices.
  • Collaborate with internal teams and external stakeholders.
  • Stay updated on industry trends and digital innovations.
Qualifications:
  • Bachelor's degree in marketing, communications, or related field (open to university graduates).
  • Proven experience in social media and marketing is a plus.
  • Strong communication and writing skills.
  • In-depth knowledge of social media platforms and content creation.
  • Proficiency in analytics and marketing tools.
  • Analytical mindset with a focus on data-driven insights.
  • Familiarity with SEO and digital advertising.
  • Creative thinking and ability to manage multiple projects.
  • Strong organizational and time management skills.
  • Passion for digital marketing and social media trends.

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