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Social Media Manager:
• Develop and implement comprehensive social media strategies aligned with overall marketing and business objectives.
• Stay informed about industry trends and emerging platforms to ensure a competitive edge.
Content Creation:
• Create engaging and shareable content for various social media channels, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Collaborate with the design team to develop visually appealing graphics, videos, and other multimedia content.
Audience Engagement:
• Foster community engagement by responding to comments, messages, and mentions on social media platforms.
• Monitor and analyze social media trends and user feedback to optimize content and engagement strategies.
Campaign Management:
• Plan and execute social media campaigns, promotions, and contests to drive brand awareness and audience growth.
• Track and analyze campaign performance, providing insights and recommendations for improvement.
Analytics and Reporting:
• Use social media analytics tools to measure the success of campaigns, track key performance indicators, and provide regular reports to stakeholders.
• Adjust strategies based on data-driven insights.
Collaboration:
• Work closely with marketing, design, and other teams to ensure a cohesive brand presence across all channels.
• Collaborate with influencers and industry partners to expand reach and engagement.
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