Number of Applicants
:000+
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Position Summary
The Content & Creative Marketing Specialist is responsible for producing compelling, high-quality marketing content across written, visual, and multimedia channels. This role fuels Navia’s storytelling engine in creating content for sales, thought leadership for marketing, creative assets for campaigns, and key communications for major initiatives such as open enrollment.
The ideal candidate blends strong writing, design expertise, and creative thinking with the ability to use modern digital tools. They are comfortable using AI as a supportive tool while understanding the importance of human creativity, accuracy, and brand integrity in Navia’s publishing standards.
Essential Functions
Content Development & Creative Production
Design visuals, graphics, and marketing collateral using Canva (social assets, onepagers, infographics, presentations, etc.).
Write polished, onbrand content for sales enablement, education, and marketing campaigns.
Support internal communications and cross-team content needs.
Thought Leadership Research
Research market trends, competitor positioning, and emerging industry topics.
Translate insights into blogs, white papers, sales content, and social stories.
Video Creation & Multimedia
Produce short-form, educational, or promotional videos using AI-based tools (e.g., Synthesia).
Manage scripting, storyboarding, and brand alignment for all video content.
Open Enrollment Support
Coordinate webinars (GotoWebinar), participant communications, and email campaigns.
Manage schedules, content organization, asset delivery, and team requests.
Track engagement and recommend improvements.
Sales & Internal Team Support
Produce pitch decks, collateral, case studies, and tools for sales growth.
Support Product with go-to-market materials.
Partner with Client Services on open enrollment communications.
Light Data Analysis
Track performance for content, webinars, and email engagement.
Provide insights and recommended next steps to improve results.
Core Competencies
Creative storytelling with strategic thinking
Excellent written and verbal communication
Initiative and problem-solving ability
Adaptability in a fast-paced environment
Strong understanding of audience needs
This position may be required to perform other duties as assigned to support business needs
Requirements
Bachelor’s degree in marketing or related field
3–5 years of professional marketing experience
Advanced Canva skills
Strong writing and content development ability
Familiarity with Microsoft Office
Experience with video tools (e.g., Synthesia or similar)
Basic understanding of WordPress, SEO, and digital marketing principles
Self-motivated and able to work independently
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