Content & Channels Sr Specialist

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Job Description - Content & Channels Sr Specialist

Be a part of a revolutionary change! At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on one clear purpose – to deliver a smoke-free future. With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.

Job Benefits:

  1. 2-3pm start time
  2. Guaranteed 14th month pay
  3. Hybrid Set up in Rockwell, Makati
  4. Leave conversion
  5. PHP10,000 annual medical reimbursement
  6. Retirement plan

Job Description:

The Content & Channels Specialist is a member of the Employer Brand Team, playing a meaningful role in promoting our EVP #MakeHistory. This position is based in Manila, offering the outstanding opportunity to collaborate with Candidate Attraction team members in London, Krakow, and Toronto. You will lead channels and content, develop, measure, and stay up-to-date with social media. **with proficiency in Sprinklr or any social management tools like Hootsuite, Sprout Social, etc.**

  1. Define content plan through channels and ensure brand consistency across all customer touchpoints (social, media, and web)
  2. Conceptualize, write, and implement original and iconic creative concepts in response to internal customer briefs, objectives, or goals.
  3. Assist in developing content with advertising agencies and play a substantial role in crafting the content strategy to support our campaigns.
  4. Provide advice, consultation, and governance on published internal and external content to ensure standardization and brand adherence.
  5. Responsible for posting calendars and coordinating content scheduling and publishing across corporate channels such as Facebook, Instagram, LinkedIn, and YouTube via Sprinklr.
  6. Work with the EB Manager and PMI.com web team in overseeing and updating regular careers content on the PMI Careers website.
  7. Keep track of metrics closely and maintain reporting for social and website performance.
  8. Collaborate with the Global Comms Social and Community Management teams to inform, advise, and supervise ongoing communications work and areas of opportunity.
  9. Curious and driven to keep up with new trends and opportunities on core and emerging social media platforms, identifying spaces for opportunities. This role is not just about managing content but also about continuous learning and growth in the multifaceted field of digital marketing.
  10. Research the competitive landscape to identify seasonal trends, critical initiatives, standard methodologies, and social innovation.
  11. Contact with different groups among PMI Company including SCE and Affiliates Management team

Job Requirements:

Bachelor's degree in marketing, communications or a related field
5+ years of experience spanning advertising, communication, and digital marketing projects.
Meticulous and able to work on exciting digital projects with multiple touchpoints and integrations.
Strong written business English, copywriting, proofreading, and copyediting skills.
Experience in working with content performance data and the ability to make insights and recommendations.
Strong understanding of the best standard practices for campaign planning, management, and implementation of organic, paid, and web content to optimize and build efficiencies amongst marketing activities.
Creative drive and ability to lead, structure, and prioritize multiple projects and complete them promptly.
Comfortable in vendor management of internal and external partners and media agencies.
Excellent communication and presentation, regularly interacting with managers and team leads.
Thrives in a collaborative, structured work environment where an identified team, individual performance goals, and crucial metrics exist.
Proficiency in Microsoft Office Suite.

What we offer:

Our success depends on our talented employees who come to work here every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:

  1. Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore.
  2. Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.
  3. Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress.
  4. Take pride in delivering our promise to society: to deliver a smoke-free future. #LIjobs
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