Digital Marketing & Content Officer | Hybrid | Dayshift

ZigZag is looking for a Marketing Coordinator to join our team!

*Candidates must be willing to report onsite once a month in Ortigas
*Working schedule is Monday to Friday 6am to 3pm/7am to 4pm Manila time

Are you a marketing professional who enjoys driving real business outcomes through sales and marketing collaboration? Do you thrive when your work contributes to building relationships, supporting business growth, and helping teams deliver bright impact? If you're someone who’s curious, collaborative, and excited to explore new marketing technologies like AI, we’d love to hear from you.

About the Role:

• Independently manage and execute lead generation and sales-focused campaigns.
• Run and optimise campaigns across digital channels – email, website, social, and paid media.
• Leverage HubSpot for CRM, marketing automation, reporting, and analytics.
• Apply AI-powered tools like Jasper, ChatGPT, AdCreative, and CoPilot to increase efficiency and campaign effectiveness.
• Collaborate with Bid Writers and Sales to transform content narratives into engaging, results-driven campaigns.
• Track campaign performance, generate reports, and provide insights to continuously improve outcomes.
• Work closely with Sales to ensure marketing is aligned to pipeline goals and buyer journeys.
• Proactively bring fresh, innovative marketing ideas that leverage AI and data insights.

About You:

• 3-5 years’ experience in marketing, preferably in B2B or professional services.
• Strong HubSpot proficiency is essential.
• Proven experience using AI-powered marketing tools.
• Experience in sales-driven marketing environments where marketing directly supports business development.
• Strong understanding of lead generation, digital sales funnels, and campaign execution.
• Self-starter who can work independently while collaborating closely with internal teams.
• Commercially minded with excellent communication, reporting, and analytical skills.
• Outcome-oriented, creative, and tech-savvy.

You’ll be joining a highly collaborative and innovative team that values results, supports new ideas, and empowers you to make a bright impact. This is a hands-on, independent role where your expertise will drive the digital marketing function and directly contribute to the company’s success.