Digital Marketing Executive (Philippines)

About Company:

Our client centers on its expertise in providing desirable solutions, software, and programs in the fields of information technology, mass communication, and multimedia technology.

Job Responsibilities:

• Build, plan and implement the overall digital marketing strategy
• Develop and monitor marketing campaigns.
• Manage and oversee all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Design, build, and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Coordinate and negotiate with advertising and media experts to improve marketing results
• Work with a team to brainstorm new and innovative growth strategies through digital marketing.
• Identify trends and insights, and optimize spend and performance based on the insights.
• Other ad-hoc tasks assigned by the management.

Job Requirements:

• Diploma or Bachelors degree in marketing or a related field.
• A minimum of 3 years of experience in a digital marketing or advertising role.
• Proven working experience in digital marketing, with a focus on achieving measurable results.
• Demonstrable experience in leading and managing SEO/SEM, marketing databases, email campaigns, social media, and digital ad campaigns.
• Strong problem-solving skills and the ability to communicate effectively with team members and stakeholders.
• In-depth knowledge of various social media platforms, their best practices, and website analytics.
• Proficiency in using website and marketing analytics tools (e.g., Google Analytics, SEMRush, Ahrefs, NetInsight, Omniture, WebTrends).
• Highly creative with excellent analytical abilities.
• Experience in optimizing landing pages and user funnels to improve conversion rates.
• Experience in setting up and optimizing PPC campaigns on all major search engines.
• Candidates with prior experiences in iGaming B2B/B2C marketing or advertising will be given priority.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Building, executing, and reporting on digital marketing campaigns.
• Managing processes
• Self-motivated yet result-oriented
• Proficient in marketing research and statistical analysis
• Familiar with SEO/SEM, email marketing, content marketing, website management and digital advertising

Location:

Manila, Philippines

Remuneration:

PHP 35,000 - 60,000 monthly

Consultant in-charge:

Jia En | [email protected] | 016 266 2236