Digital Marketing Manager

Overview of the Role

The Digital Marketing Manager will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness and drive measurable results for our campaigns. This role requires a deep understanding of digital marketing channels and a knack for data analysis to optimize performance and achieve key business objectives.

Main responsibilities include:

• Designing and implementing digital marketing campaigns across various platforms, including search engines, social media, and email.
• Utilizing SEO practices to increase traffic to the company's website and managing content to ensure it aligns with marketing goals.
• Analyzing performance data to determine campaign effectiveness and making recommendations for improvements.
• Overseeing the creation of engaging content that captures audience interest and supports lead generation initiatives.
• Collaborating with cross-functional teams to align digital marketing efforts with overall business strategies.
• Managing budgets and ensuring campaigns are delivered on time and within budget.
• Staying up-to-date with industry trends and emerging technologies to leverage new opportunities for growth.

• Bachelor's degree in Marketing, Business, or a related field.
• With at least 8 years of digital marketing experience, with a focus on campaign management and analytics.
• Proven track record of developing successful digital marketing strategies and achieving measurable outcomes.
• Familiarity with marketing automation tools, Google Analytics, and SEO best practices.
• Strong analytical skills with the ability to interpret data and derive actionable insights.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a fast-paced environment with cross-functional teams.
• Creative thinker with a passion for marketing and technology.
• Strong project management skills with attention to detail.
• Must be based in Cebu

• 500K per incident HMO coverage + Dental & Optical benefits 
• 2-week paid Christmas vacation
• Electricity & Data subsidies
• 25K Educational Assistance 
• Training and equipment will be provided
• Fixed Schedule of Mon-Fri from 7 AM to 4 PM
• Additional details will be discussed during the Job Offer stage