General Manager

About Fredley Group of Companies

We are a food and restaurant service established in 2014 by one of the youngest entrepreneurs in the Philippines, Avin Ong. We are a Philippine-based master franchise of more than 205 restaurants and cafes nationwide. These brands include Macao Imperial Tea, New York Fries and Dips, Nabe Japanese Izakaya and Hotpot, Mitasu Yakiniku, Liang Crispy Roll and Kenangan Coffee. 

For more details, please check our website at www.fredleygroup.com and follow us on our LinkedIn page at https://www.linkedin.com/company/fredley-group-of-companies/.

Job Title: General Manager

Job Summary:

The General Manager oversees the overall operations, growth, and profitability of all franchise brands under the master franchise portfolio. This role ensures that all stores operate in alignment with brand standards, and legal requirements, while leading strategies for business development, franchise partner support, and operational excellence.

Key Responsibilities:

• Develop and execute business strategies to meet growth, sales, and profitability targets across all brands.
• Ensure alignment of local operations with international franchisor guidelines and brand standards.
• Identify market opportunities for expansion and innovation.
• Oversee day-to-day operations across company-owned and franchise-operated outlets.
• Ensure consistency in quality, service, and customer experience.
• Implement operational improvements to enhance efficiency and reduce costs.
• Serve as the primary point of contact between the master franchise and franchise partners.
• Provide operational support, training, and guidance to franchisees to maintain brand integrity.
• Monitor franchisee performance and ensure compliance with franchise agreements.
• Lead, coach, and develop senior managers and department heads.
• Foster a strong company culture that promotes accountability, service excellence, and teamwork.
• Ensure proper manpower planning, recruitment, and training across all operations.
• Ensure adherence to all food safety, sanitation, labor, and local government regulations.
• Maintain strong relationships with franchisors, regulatory agencies, and suppliers.

Qualifications:

• Bachelor’s degree in Business, Hospitality Management, or related field (Master’s degree preferred).
• 8–10 years of progressive leadership experience in the food and service industry, preferably with franchise or multi-brand operations.
• Strong understanding of franchise business models and brand management.
• Proven track record in achieving sales and operational targets.
• Excellent leadership, communication, and decision-making skills

Why choose us? 

We are one of the promising companies in the Philippines with different awards & recognitions. We are offering our employees these perks and benefits as follows: 

• Government Mandated Benefits
• Pay Raise
• 13th Month Pay
• Holiday Pay
• Overtime Pay
• Night Differential

What to do next? 

For this role, please submit your resume. There would be an initial screening from our Talent Acquisition Team and a final interview with the Area Manager. 

Please do take note that we will only reach out to candidate/s who passed our paper screening. 

Send your application now or refer a candidate to us! Thank you very much!