Junior Brand Manager - Postpaid Devices

Company : Philippine Long Distance

Job Type : Full Time

Philippines

Number of Applicants

000+

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Job Description - Junior Brand Manager - Postpaid Devices

Education

Bachelor’s degree in Marketing, Business Management, Communications, or any related course

Background in branding, sales, or commercial roles is preferred

Qualifications

Proven experience in brand management, device marketing, or telecom environments
Strong exposure to end-to-end device launches, from vendor coordination to commercial deployment

Solid working knowledge of pricing, business cases (BC/FYA), and competitive analysis

Experience working cross-functionally with Vendors, Finance, Procurement, Channel Development, IT, Inventory, and Sales teams

High attention to detail and strong organizational skills to manage checklists, timelines, and approvals

Proficient in Excel and documentation tools, especially for pricing models, projections, and reports

Strong communication skills for stakeholder alignment, advisories, and launch communications

Able to manage multiple projects simultaneously in a fast-paced environment

Duties and Responsibilities

Lead and manage postpaid device launches in alignment with vendor and commercial timelines

Coordinate with device vendors to secure product specifications, testing units, launch assets, pricing details, and marketing materials

Prepare, validate, and secure approval for pricing business cases (BCs) covering device plans, promotions, and channel-specific offers

Conduct competitive benchmarking (e.g., Globe and other telco offers) to support pricing and positioning decisions

Request and manage matcodes, Optima images, handset matrices, and pricing deployments across systems (Optima, CSP, OLS)

Ensure timely pricing and system deployment by coordinating requirements with SOPs and IT teams

Oversee creation and approval of launch communication materials, including KVs, specs sheets, advisories, and digital assets

Manage in-store and digital deployment of device merchandising and promotional materialsPrepare and publish LIT advisories to signal device readiness for selling across channels

Monitor device sales performance and inventory levels, coordinating with Inventory and ROS teams for forecasts and replenishment

Handle vendor management, including negotiations for pricing support, freebies, brand ambassadors, and launch supportManage demo unit requests, deployment plans, and approvals in coordination with RMM and IBSPPrepare admin BCs and FYAs for annual device-related operational expenses (e.g., demo units, paperbags, PSAF)

Support device move-out activities for end-of-life units, including price-down initiatives and inventory reallocation

Lead or support strategic projects (e.g., trade-in programs, financing initiatives, special vendor projects) as assigned

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About the Company

Philippine Long Distance

Philippine Long Distance Telephone Company (PLDT) is the leading telecommunications provider in the Philippines with approximately 41 wireless subscribers and nearly 2 million fixed lines. PLDT offers primarily prepaid mobile services under the Smart, Talk 'N Text, and CURE brands; it also offers mo...

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