KOL Business Development Specialist

Job Expectations:

• Position Type: Experienced - Mid/Senior
• Employment Type: Full-Time, Permanent (Direct Hire)
• Work Setup & Location: Hybrid (2-3x onsite/week) - Balingasa, Quezon City
• Work Schedule: Weekdays; Day Shift
• Industry: Beauty & Cosmetics / E-commerce

About the Job:

We are looking for a KOL BD Specialist to join our client's team and support influencer partnership growth and campaign execution. In this role, you will be responsible for identifying key opinion leaders (KOLs), building strong partnerships, and managing end-to-end collaboration to drive brand visibility and campaign performance. You will also negotiate agreements, coordinate content delivery, and monitor results to ensure effective and ROI-driven influencer marketing initiatives.

Key Responsibilities:

• Identify and source relevant KOLs across different industries and communities.
• Build and maintain strong relationships with KOLs through outreach, engagement, and ongoing communication.
• Negotiate partnership terms, deliverables, and compensation to ensure mutually beneficial agreements.
• Collaborate with KOLs to develop and execute content and campaign initiatives aligned with brand goals.
• Manage both high-volume small KOL partnerships and high-impact large KOL collaborations.
• Conduct face-to-face or virtual negotiations with major influencers when required.
• Monitor campaign performance metrics such as impressions (IMP), CPM, and engagement rates.
• Analyze campaign results and adjust strategies to improve overall performance and ROI.
• Coordinate with internal teams to ensure smooth execution and timely delivery of campaigns.
• Maintain a strong network of KOL resources to support ongoing and future campaigns.

Qualifications:

• Bachelor's Degree in Marketing, Communications, Business, or related field.
• Solid experience in influencer marketing, KOL management, or business development is required.
• Strong negotiation, communication, and relationship-building skills.
• Ability to manage both high-volume outreach and high-value strategic partnerships.
• Strong execution speed and organizational skills in managing multiple campaigns.
• Experience handling performance-based influencer marketing metrics (IMP, CPM, ROI).
• Established KOL network is a strong advantage for senior candidates.
• Results-driven mindset with strong initiative and accountability.
• Ability to work in a hybrid setup (Quezon City office, at least 2 days per week).
• Preferably with relevant industry experience in influencer marketing or digital campaigns.

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***Only shortlisted candidates will be contacted; updating/tailoring your CV is highly recommended***