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Lead Generation Specialist

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Job Description - Lead Generation Specialist

We are seeking an experienced Lead Generation Specialist with strong outbound prospecting skills and deep familiarity with Outplay, LinkedIn Sales Navigator, and other LinkedIn‑based research and outreach tools. This role requires a confident communicator with proven cold‑calling ability, disciplined follow‑up habits, and the capacity to work independently during U.S. business hours.

This is a full‑time, work‑from‑home position based in the Philippines.

Key Responsibilities

Outbound Prospecting & Pipeline Development

  • Execute structured outbound campaigns using Outplay, Sales Navigator, and related tools.
  • Build targeted lead lists based on defined ICPs, project types, and market segments.
  • Conduct high‑volume cold calling to engage decision‑makers and qualify opportunities.
  • Maintain consistent follow‑up sequences across email, phone, and LinkedIn.

Research & Data Management

  • Perform detailed company and contact research to identify high‑value prospects.
  • Update CRM and outreach platforms with accurate notes, statuses, and activity logs.
  • Track performance metrics and report on lead quality, conversion rates, and outreach effectiveness.

Collaboration & Alignment

  • Work closely with internal teams to refine messaging, targeting, and qualification criteria.
  • Provide feedback on market trends, prospect objections, and campaign performance.

Qualifications

  • Minimum 3–5 years of experience in outbound lead generation or SDR roles.
  • Strong proficiency with Outplay, LinkedIn Sales Navigator, and other LinkedIn prospecting tools.
  • Demonstrated success in cold calling, objection handling, and appointment setting.
  • Excellent spoken and written English with a professional, confident phone presence.
  • Strong organizational skills and the ability to manage high‑volume outreach.
  • Reliable home office setup with stable internet connection.
  • Ability to work a night shift aligned with U.S. time zones.

Preferred Experience

  • Background supporting U.S.‑based professional services, technical services, or B2B environments.
  • Familiarity with CRM systems such as HubSpot, Pipedrive, or Zoho.
  • AEC industry experienced
  • Experience working in a remote, metrics‑driven environment.
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