Lead Generation Specialist

Position Title: Lead Generation Specialist
Work Set-up WFH/Hybrid/Office-based
Salary Package: Php 30,000.00 – 40,000.00 gross

The Lead Generation Specialist is responsible for driving business growth by identifying, engaging, and qualifying potential clients through proactive outbound outreach. This role plays a critical part in building a consistent and predictable sales pipeline by generating high-quality leads and booking qualified appointments for the Sales Team.

This is not a passive marketing support role. This position requires initiative, resilience, structured outreach execution, and strong communication skills. The Lead Generation Specialist serves as the first impression of the company and must represent the business with professionalism and confidence.

Qualifications as a Lead Generation Specialist:

• Bachelor's degree in Business, Marketing, or related field preferred but not required.
• Experience in a B2B sales environment preferred.
• Experience working in KPI-driven or performance-based roles.
• Proven experience booking meetings or generating qualified leads.
• Minimum 1 year experience in lead generation, sales development, or outbound sales.
• Experience with CRM systems (HubSpot, Salesforce, Zoho, or similar).
• Experience using LinkedIn Sales Navigator or other prospecting tools.
• Strong written and verbal English communication skills.
• Basic knowledge of sales funnels and pipeline management.
• Comfortable using spreadsheets and tracking dashboards.

Core Competencies

• Confident and persuasive communicator
• Resilient and comfortable handling rejection
• Highly organized and disciplined in daily outreach
• Results-driven mindset
• Strong follow-up and time management skills
• Ability to work independently and meet activity targets

Your Responsibilities as a Lead Generation Specialist:

A. Prospecting & Research

• Identify and research potential clients aligned with the company's target market
• Build structured lead lists using LinkedIn, online directories, and prospecting tools
• Understand ideal customer profiles and key decision-maker roles
• Segment and prioritize prospects strategically

B. Outbound Outreach

• Conduct cold calls, email campaigns, and LinkedIn outreach
• Deliver clear, compelling, and professional messaging
• Follow structured call scripts while adapting naturally to conversations
• Handle objections confidently and professionally
• Maintain consistent daily outreach activity levels

C. Lead Qualification & Appointment Setting

• Qualify leads based on predefined criteria
• Conduct structured discovery conversations
• Identify decision-makers, needs, budgets, and timelines
• Book qualified meetings for the Sales Team
• Ensure proper handover of complete prospect information

D. CRM & Pipeline Management

• Maintain accurate and updated records in CRM
• Log all outreach activities and communication notes
• Track lead status and pipeline progression
• Ensure CRM data accuracy and cleanliness (98%+ accuracy target)

E. Performance Tracking & Improvement

• Monitor daily and weekly outreach KPIs
• Track conversion rates from contact to appointment
• Optimize messaging based on engagement results
• Continuously refine outreach strategies to improve performance

Your love for Boomering will jump-start with these meaningful engagement activities and perks. Using the concepts and tools of EOS (Entrepreneurial Operating System), Boomering provides a fun, rewarding and stimulating environment where work-life balance meets a commitment to foster growth.

1. Genuinely caring Leadership Team
2. Competitive salary package
3. Company-provided full set-up for desktop/laptop with a back-up internet
4. Free pre-employment Medical Assessment (T&C apply)
5. HMO on the first day of hire
6. 15 Vacation Leaves and 5 Sick Leaves
7. Annual Performance Reviews
8. Unlimited Employee Referral Incentives
9. Employee Loan Facilities
10. Social Clubs and Interest Workshops
11. Company events where you get a chance to win amazing prizes and be rewarded for your outstanding performance.
12. Statutory Benefits: Maternity, Paternity and Solo Parent Leaves, Magna Carta for Women, Retirement Benefits, OT, and Premium Pays

About Boomering Inc:
Boomering is an ISO-certified, leading BPO company in Clark Freeport Zone, Pampanga.

Our mission to Enrich Client and Staff Lives through Simple and Smart Offshoring Solutions and our S.T.E.P. Core Values (Service, Transparency, Excellence and Partnership) are the framers of our continuing success.

Providing equal opportunities and collaborative culture of excellence, Boomering is not just your average BPO. We are here to make a difference.

Future-proof your career and pursue your passion with Boomering! We want career thrill-seekers who are committed to growth as much as we are.

Website: www.boomering.ph
Career Portal: https://boomering.zohorecruit.com/jobs/Careers
Social Media: Boomering Inc.; Boomering Careers