Marketing Lead

Join SAVii: Transforming Employee Wellness Across Emerging Markets

About SAVii

SAVii is the leading financial wellness platform in the Philippines, dedicated to revolutionizing the employee benefits landscape. Founded in 2017, we provide 360-degree salary-linked wellness services that empower HR leaders to support their teams' financial health.

Important Note for Applicants:

SAVii was recently acquired by GoTyme Bank, the country’s fastest-growing digital bank. While this position is hosted on the GoTyme Bank career page, you are applying specifically for a role within the SAVii organization. This partnership allows us to leverage GoTyme’s banking infrastructure to further our mission of financial inclusion.

Our Culture

At SAVii, we operate under a remote-first philosophy, prioritizing results and employee well-being. We foster a culture of collaboration, respect, and continuous professional growth. Our environment is fast-paced and execution-oriented, designed for individuals who are comfortable challenging the status quo and taking ownership of their contributions.

Your Impact: Key Responsibilities

The Marketing Lead supports the planning and execution of growth and engagement initiatives across SAVii’s partner network and employee base. The role contributes to campaigns and efforts that drive awareness, activation, and sustained engagement — from new partner launches to retention of mature accounts. 

Working closely with the Growth Marketing team, this role helps deliver well-executed, data-informed marketing that strengthens partner relationships, enhances employee engagement, and drives business results.

• Enterprise Marketing Lead 
• Strategic Enterprise Growth & GTM Leadership
• Lead the development and execution of go-to-market strategies for enterprise products, particularly payroll and salary lending solutions.
• Drive enterprise customer acquisition by identifying high-impact use cases, priority industries, and strategic market entry opportunities.
• Define and refine customer value propositions (CVPs) tailored to enterprise partners and decision-makers.
• Market Intelligence & Performance Ownership
• Conduct deep analysis of target markets, enterprise customer behavior, industry trends, and competitive landscape.
• Define success metrics, KPIs, and OKRs to track adoption, usage, and overall business impact.
• Perform usage analysis, customer insights generation, and campaign post-mortems to inform future strategies.
• Cross-functional Leadership
• Lead and align cross-functional teams including Product, Enterprise Sales, CRM, and Creative teams to deliver enterprise GTM initiatives.
• Own the planning and execution of enterprise product launches, activations, and large-scale campaigns.
• Serve as the strategic marketing counterpart to enterprise sales in winning and expanding key accounts.
• Optimization & Scale
• Identify and prioritize top 3–5 strategic initiatives that will accelerate enterprise adoption and revenue growth.
• Drive funnel optimization across acquisition, adoption, and usage stages.
• Build, grow, and mentor the enterprise marketing team to support long-term scalability.

• Customer Marketing Lead
• Campaign Execution and Coordination
• Plan, execute, and manage marketing campaigns aligned with defined objectives such as awareness, activation, engagement, and retention.
• Support campaign setup and rollout across multiple channels, including online, onsite, and HR-led touchpoints.
• Manage day-to-day campaign operations, ensuring timely asset delivery and coordination with internal teams (Marketing Operations, Communications, Client Success, Product Owners).
• Track campaign performance and prepare reports to support optimization recommendations.
• Partner and Customer Engagement Support
• Support implementation of marketing activities for partner onboarding and employee engagement initiatives.
• Develop and update marketing collaterals such as flyers, banners, posters, and standardized digital materials (FAQs, NEO kits, email guides, videos).
• Gather feedback from partners and internal stakeholders to support engagement improvements.
• Assist team leads in maintaining consistent messaging and brand alignment.
• Cross-functional Collaboration
• Work with Growth Marketing teams (Customer, Acquisition, Revenue, Engagement) to support shared initiatives.
• Contribute to cross-team projects that enhance partner and employee experience.
• Maintain organized documentation of campaign plans, assets, timelines, and reports.
• Insights and Continuous Improvement
• Consolidate campaign metrics, insights, and learnings for internal reporting and knowledge sharing.
• Identify opportunities for process improvements, asset reuse, and campaign standardization.
• Stay informed on marketing best practices and emerging trends relevant to B2B2C and partner-led marketing.

Qualifications: Skills & Experience

• At least 4  years of marketing experience, preferably in a B2C or B2B2C environment.
• Experience in campaign execution, marketing coordination, or partner communications.
• Strong organizational and project management skills, with attention to detail.
• Good written and verbal communication skills, able to adapt tone and message to different audiences.
• Collaborative, proactive, and adaptable in a fast-paced, cross-functional environment.
• Familiarity with marketing tools for campaign tracking, project management, or reporting is an advantage.

Why Join SAVii?

Joining SAVii means contributing to a platform that directly improves the lives of thousands of employees. We offer a competitive benefits package, flexible work arrangements, and a professional environment that encourages diversity and innovation.

Commitment to Diversity & Inclusion

SAVii is an Equal Opportunity Employer. We are committed to creating an inclusive environment for all employees and believe that a diverse range of perspectives is essential to our success as a fintech leader.

Application Process

If you are a driven professional looking to make a meaningful impact in the financial wellness space, we invite you to apply.