Marketing Specialist

About Our Client

An Australian company that develops scientifically backed performance hair care that solves damage created by the harsh Australian environment and lifestyles.

Job Description

• Manage Shopify websites, ensuring up-to-date product details, deals, and landing pages
• Execute paid ads on Meta platforms, optimizing for maximum ROI
• Create engaging ad content that resonates with our target audience
• Coordinate with influencers to procure content and edit together impactful promotional material
• Collaborate with existing video editors and outsource content creation as needed
• Understand the fundamentals of paid marketing and performance marketing to enhance ad effectiveness
• Develop social media strategies, schedule posts, and engage with our community on Meta and TikTok
• Collaborate with SEO specialists to optimize website content and blog articles for improved visibility
• Handle general administrative tasks to support the overall marketing efforts

The Successful Applicant

• Minimum 4 years of marketing experience, preferably in the hair care or beauty industry
• Proficiency in Shopify, social media platforms (especially Meta and TikTok), and SEO strategies
• Proficiency in Performance Marketing
• Understands E-Commerce
• Experience in video editing and production, with the ability to edit promotional content effectively.
• Excellent written and verbal communication skills in English
• Demonstrated ability to work autonomously and thrive in a fast-paced environment
• Strong analytical skills and a track record of delivering results-driven marketing campaigns

What's on Offer

• 100% remote work set up
• Opportunity for professional development and growth within a supportive team environment
• Culture-building activities
• Competitive salary and benefits package