Paid Media Coordinator

As the Paid Media Coordinator, you will play a key role in supporting the execution of David Jones' digital advertising campaigns. You will focus on maximising campaign performance, improving customer engagement, and driving commercial outcomes across digital channels. Collaborating with internal teams and external partners, you will ensure paid media initiatives are optimised to support our business goals and elevate our customer experience.

Key Accountabilities

• Own and maintain the paid media reporting ecosystem — ensuring dashboards are live, accurate and accessible to all relevant stakeholders always

• Deliver weekly and monthly performance reports across all paid channels, translating raw data into clear, commercially relevant insights that drive action

• Monitor campaign pacing and budget tracking in real time, proactively flagging anomalies, underspend or performance shifts to the Head of Paid Media

• Manage all data connector infrastructure to ensure uninterrupted data flows from paid media platforms into reporting environments

• Support attribution and measurement frameworks by maintaining clean data inputs and contributing to media mix analysis and post-campaign reporting

• Partner with the paid media team to continuously improve reporting templates, dashboard views and insight presentation to meet evolving business needs

• Contribute to a data-informed culture by making performance data accessible, understandable and actionable across marketing and commercial stakeholders

Leadership

Leading Self - Leading self is the ability to manage your own mindset, behaviour and performance with awareness, accountability and purpose—so you can consistently show up at your best.

Decision Making

Accountable for:

• Accuracy and timeliness of all paid media reporting outputs

• Prioritisation of reporting requests and dashboard maintenance tasks

• Data integrity across all platform connections and reporting feeds

• Recommending improvements to reporting infrastructure and measurement approaches

Influences but does not own:

• Media investment decisions and budget reallocation

• Campaign strategy and channel mix

• Attribution modelling methodology and framework design

• Budget scope:

• No direct budget ownership; supports P&L visibility through accurate reporting and pacing data provided to the Head of Paid Media