Sales Development Representative (SDR) - Targeted Lead Generation

Position: Sales Development Representative (SDR) – Targeted Lead Generation
Location: Remote (Philippines)
Schedule: US/PH Overlap Hours
Reports to: Growth Partner (day-to-day) • Dotted line to CEO (Sales & Marketing)

About the Role

Move Supply Chain is building a focused outbound engine to connect with decision-makers in the DTC brand space. As our Sales Development Representative, you’ll manage a prioritized list of 5,000 leads/month, run a multi-channel outreach strategy, and book at least 5+ qualified discovery calls per month (with the goal of 10+).

If you love research, clean CRM work, sharp copywriting, and fearless cold calling—this role is for you.

Key Responsibilities

• Prospect Research & List Hygiene
• Enrich and prioritize 5,000 leads monthly against our Ideal Customer Profile (ICP)
• Maintain clean, complete records in HubSpot.
  
• Multi-Channel Outreach
• Run a 6-step, 10-day outreach cadence across email, LinkedIn, X (Twitter), and phone.
• Personalize at least one line per contact.
  
• Cold Calling (to be launched soon)
• Hit daily call targets, navigate gatekeepers, and handle objections effectively.
  
• Booking Qualified Meetings
• Schedule 30-minute discovery calls with decision-makers or strong influencers at DTC brands.
  
• Message Testing & Optimization
• A/B test subject lines, openers, and scripts; share learnings weekly.
  
• Data Discipline
• Log all activities in HubSpot on the same day.
• Maintain accurate deal stages and follow-up tasks.
  
• Collaboration
• Join daily huddles, role-plays, and coaching sessions.
• Contribute to outbound playbook improvements.
  
  

What Success Looks Like (KPIs)

• Meetings Booked: At least 5 qualified discovery calls/month (targeting 10+).
• Quality Standard:
• Decision-maker/influencer at a DTC brand within ICP.
• 30-min call booked and attended (or rescheduled within 7 days).
• Minimum fit signals logged (revenue, category, pain points).
• Activity & Conversion: Consistent multi-touch volume with improving connect/reply rates.
• CRM Hygiene: 100% same-day logging, <5% duplicate/error rate.
  
  

Tools You’ll Use

• CRM & Outreach: HubSpot, LinkedIn Sales Navigator, Instantly.ai (or HubSpot Sequences)
• Lead Enrichment: Apollo.io, SalesQL, Hunter.io
• Dialer: Aircall or RingCentral
• Collaboration & Reporting: Google Workspace, ClickUp, Loom (optional)
  
  

Qualifications

Required:

• 1–3 years in B2B outbound sales or BPO/call center sales (appointment setting a plus).
• Excellent spoken and written English.
• Strong cold calling and objection handling skills.
• HubSpot (or similar CRM) experience and high data accuracy.
• Comfortable with US/PH overlap hours.
• Coachable, resilient, and proactive.
  

Nice-to-Have:

• Familiarity with DTC/e-commerce brands.
• Experience booking for agencies or professional services.
  
  

Compensation

• Base Rate: TBD
• Performance Bonus: TBD
  

30/60/90-Day Milestones

• 30 Days: Complete training, pass script check, book 1 qualified meeting, achieve 95%+ CRM hygiene.
• 60 Days: Meet full quota (5 qualified), run at least 1 A/B test, share a weekly call review.
• 90 Days: Average 10+ qualified calls/month, contribute a playbook update, mentor a new hire.
  
  

How We Work

• Daily 15-min huddles + weekly 1:1 coaching.
• Regular role-plays and call reviews for skill sharpening.
• Continuous improvement cycle: test, learn, adopt best practices.