Social Media Manager

Courtly is the leader in online marriage—making it possible for any couple around the world to get legally married online, 24/7. From obtaining a marriage license to performing the ceremony, Courtly is bringing the aisle online for couples in the 21st century—regardless of their nationality, sexuality, or physical location.

As a small, distributed team, we care deeply about building a culture around trust, diversity, and performance. You will have significant independence and are expected to have the autonomy to think on your feet and speak/act thoughtfully on behalf of the company.

We are searching for an ambitious and hard-working Social Media Manager who will create and own our organic social strategy. This is a critical role in our mission of creating a fun and engaging brand that our customers love.

Responsibilities

• Develop, implement and manage our social media strategy for Instagram

• Oversee day-to-day management of social media campaigns and ensure brand consistency

• Track and download UGCs for use in future campaigns and reposts

• Identify influencers that fit our brand and meet engagement KPIs

• Work with influencers to create content for our ads and social posts

• During product launches, gather a list of relevant influencers and reach out to them for gifting campaigns / collaborations

• Collaborate with the team in creating engaging content in all shapes and forms, from giveaways, campaigns, collabs, etc.

• Work with copywriters and designers to ensure content is entertaining and appealing

• Observe and analyze data to measure success and growth on various KPIs such as engagement rate, follower growth, etc.

• QA all content before going live on all platforms and QA all copy as best as possible to assure maximum engagement

• Escalate social media related issues to internal team members

• Experience with creating content for Twitter, Tiktok, and Pinterest is a plus

Requirements

• 3+ years of experience working in social media or creative as an individual, at a brand, or a well-respected agency

• Experience in influencer/affiliate management is a plus

• Excellent English communication skills (both written and oral)

• Proficiency in social listening tools

• Excellent copywriting and editing skills, with the ability to engage audiences

• Understanding of popular social networks – design, functionality, users

• Ability to multitask and thrive in a fast-paced environment

• A high level of organization with excellent attention to detail

• Ability to be both a self-starter and a team player

• Exceptional communication skills within the team and cross functionally

• Deep affinity for brand identity, design, and visuals

Courtly is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We don't care about where you went to college, your degree, your age, or what fancy names you might have on your resume. Instead, we're looking for good people: good at work and with a good heart 💖