Analyst

Company : Nagarro

Job Type : Full Time

Philippines

Number of Applicants

:

000+

This job is no longer accepting applications.

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Job Description - Analyst

Company Description We are a Digital Product Engineering company that is scaling in a big way! We build products, services, and experiences that inspire, excite, and delight. We work at scale — across all devices and digital mediums, and our people exist everywhere in the world (15000+ experts across 26 countries, to be exact). Our work culture is dynamic and non-hierarchical. We are looking for great new colleagues. That is where you come in! Job Description
Develop and execute paid search campaigns from scratch, utilizing the latest 2024 best practices.
Conduct keyword research, ad group structuring, and bidding strategies to maximize ROI.
Monitor campaign performance, optimize keywords, ad copy, and landing pages for improved conversion rates.
Implement and manage budget pacing strategies to ensure optimal campaign performance.
Write compelling, strategic search ad copy that drives clicks and conversions and aligns with client objectives.
Create and manage social media campaigns on Meta, LinkedIn and other social channels adhering to 2024 best practices.
Develop engaging content strategies tailored to each platform's audience.
Monitor campaign performance metrics, adjust targeting, and optimize ad creative for better results.
Stay updated on emerging trends and algorithm changes to adapt strategies accordingly.
Generate creative recommendations based on campaign objectives, target audience, and industry trends.
Implement and manage conversion tracking using Google Tag Manager.
Analyze data to identify trends, insights, and opportunities for improvement.
Develop comprehensive reports with actionable insights to showcase campaign performance and inform future strategies.
Participate in client reporting meetings to present reports and answer questions.
Demonstrate a commitment to ongoing learning and staying updated on industry trends, tools, and tactics.
Proactively identify opportunities for innovation and improvement in digital media strategies.
Demonstrate a commitment to ongoing learning and staying updated on industry trends, tools, and tactics.
Proactively identify opportunities for innovation and improvement in digital media strategies.
Qualifications
At least 3 years of proven experience in creating and managing paid search and social media campaigns, with a focus on Meta and LinkedIn.
Experience with Google Analytics 4 with the ability to set goals, create reports and understand all critical KPIs.
Strong understanding of conversion tracking, Google Tag Manager, and Google Analytics.
Experience with call tracking platforms (CallRail experience is a plus)
Excellent analytical skills with the ability to interpret data and draw actionable insights.
Proficiency in budget management and pacing strategies.
Exceptional written and verbal communication skills.
Proficiency in English is mandatory.
Experience in lead generation campaigns.
Previous experience in the service industry is a plus.
Organized self-starter who can proactively add value through thoughts, recommendations and process development.
Agency experience with time tracking is a plus.
Amenable to work from 3:00 PM - 12:00 AM, Monday to Friday