Content & YouTube Growth Virtual Assistant (Part-Time)

Industry: Leadership & Business Coach

Position: Content & YouTube Growth Virtual Assistant
(Part-Time)

About the Client

Our client is a Leadership & Business Coach, helping high-performing
women develop executive presence, strategic visibility, emotional intelligence,
and leadership confidence. As a growing solopreneur, she is now focused on
building her personal brand through authentic, educational content while
scaling her coaching business.

She is looking for a highly skilled Content & YouTube
Growth Virtual Assistant who can help edit, optimize, publish, and
strategically improve her content across multiple platforms while maintaining
an authentic, human-centered brand voice.

Position Overview

The ideal candidate is more than a video editor—they are a
strategic content partner who understands YouTube growth, content optimization,
audience retention, and content repurposing.

The client will record all original content herself. The VA
will transform those recordings into polished, engaging long-form and
short-form content while recommending improvements that increase engagement and
channel growth.

This is a long-term opportunity for someone who enjoys
working with coaches, personal brands, and educational content.

Key Responsibilities

Video Editing

• Edit
  weekly long-form YouTube videos (approximately 15–20 minutes)
  
• Edit
  short-form videos from long-form content
  
• Remove
  unnecessary pauses and filler words
  
• Improve
  pacing and audience retention
  
• Add
  clean captions
  
• Insert
  relevant B-roll footage
  
• Add
  simple transitions where appropriate
  
• Enhance
  audio quality
  
• Create
  engaging but clean thumbnails
  
• Export
  videos in platform-specific formats
  

YouTube Optimization

Optimize every upload using YouTube best practices:

• SEO-friendly
  video titles
  
• Compelling
  descriptions
  
• Keyword
  research
  
• Tags
  
• Hashtags
  
• End
  screens
  
• Chapters
  
• Calls-to-action
  
• Thumbnail
  optimization
  
• Audience
  retention recommendations
  
• Subscriber
  growth recommendations
  

The goal is not simply publishing videos but
helping grow the YouTube channel.

LinkedIn Content Support

• Format
  daily LinkedIn text posts
  
• Edit
  captions while preserving the client's authentic voice
  
• Schedule
  and publish posts
  
• Recommend
  posting best practices
  
• Ensure
  consistency in tone and messaging
  

Content Repurposing

Repurpose one long-form YouTube video into:

• Short-form
  clips
  
• Instagram
  Reels (future phase)
  
• Social
  media snippets
  
• Quote
  graphics (if applicable)
  
• Additional
  content ideas
  

Strategic Content Collaboration

This is a key part of the role.

The client expects the VA to provide thoughtful
recommendations, including:

• Improving
  viewer retention
  
• Reducing
  unnecessary content
  
• Suggesting
  stronger hooks
  
• Recommending
  better video structure
  
• Identifying
  opportunities to shorten videos
  
• Suggesting
  stronger titles and thumbnails
  
• Advising
  on YouTube growth best practices
  

The VA should be confident in offering
constructive feedback rather than simply following instructions.

Content Schedule

Expected publishing cadence:

• 1
  long-form YouTube video per week
  
• Daily
  LinkedIn posts (goal of 7 posts/week)
  
• Repurposed
  content for Instagram (future)
  

Tools

Preferred experience with:

• CapCut
  
• Descript
  
• Canva
  
• YouTube
  Studio
  
• AI-assisted
  editing tools
  
• Google
  Workspace
  

The client is open to recommendations for
additional editing tools.

Required Skills

• Strong
  long-form YouTube editing experience
  
• Short-form
  content editing
  
• YouTube
  SEO
  
• Audience
  retention optimization
  
• Thumbnail
  design
  
• Caption
  creation
  
• B-roll
  sourcing and integration
  
• Basic
  graphic design
  
• Social
  media publishing
  
• Content
  repurposing
  
• Strong
  English communication skills
  

Ideal Candidate

The client is looking for someone who:

• Has
  excellent attention to detail
  
• Is
  highly competent and efficient
  
• Understands
  YouTube best practices
  
• Can
  make strategic recommendations
  
• Understands
  audience psychology
  
• Knows
  when less is more in editing
  
• Creates
  clean, professional edits without excessive graphics or
  flashy effects
  
• Is
  proactive and collaborative
  
• Works
  independently
  
• Takes
  ownership of improving content performance
  

Editing Style Preferences

The client specifically prefers:

·       Clean edits

·       Professional look

·       Natural pacing

·       Simple captions

·       Relevant B-roll

·       Minimal transitions

·       Focus on the speaker

The client does not prefer:

·       Overly flashy edits

·       Excessive graphics

·       Distracting animations

·       AI-generated videos
that feel inauthentic

Authenticity is one of the client's highest priorities.

Content Ownership

The client will provide:

• Recorded
  videos
  
• Topics
  
• Scripts
  (when applicable)
  

The VA will provide:

• Editing
  
• B-roll
  sourcing
  
• Thumbnails
  
• Publishing
  
• Optimization
  
• Strategic
  recommendations
  

Working Arrangement

• Part-time
  
• Minimum
  10 hours/week
  
• Flexible
  schedule
  
• Weekly
  or bi-weekly check-ins as needed
  
• Long-term
  opportunity
  

Success Metrics

The successful VA will help the client:

• Publish
  consistent weekly YouTube content
  
• Maintain
  daily LinkedIn posting
  
• Improve
  video quality
  
• Increase
  audience retention
  
• Grow
  YouTube subscribers
  
• Increase
  engagement across platforms
  
• Save
  the client significant time while maintaining authenticity
  

Important Notes for Shortlisting

When sourcing candidates, prioritize those who:

• Have
  a portfolio showcasing YouTube long-form educational or
  coaching content, not just short-form social media edits.
  
• Can
  demonstrate knowledge of YouTube SEO, audience retention,
  and channel growth.
  
• Are
  comfortable giving strategic recommendations rather than
  simply editing videos.
  
• Have
  experience working with personal brands, coaches, consultants,
  speakers, or thought leaders.
  
• Can
  explain the reasoning behind their editing choices
  and content optimization strategies.
  
• Have
  strong English communication skills and can collaborate
  proactively.
  

Also request that each shortlisted
candidate provide:

• A
  portfolio of long-form YouTube edits.
  
• Sample
  thumbnails they have created.
  
• Examples
  of content they have repurposed into short-form clips.
  
• A
  brief explanation of how they improve audience
  retention and optimize videos for YouTube growth.