Digital Marketing Specialist for Luxury Lifestyle Channel (remote)
The successful candidate will join us as a Marketing Specialist for a successful YouTube channel focused on luxury lifestyles and high-end watches. With substantial followings on Instagram and TikTok, this channel combines a satirical view of luxury with style and a touch of humor. As a Digital Marketing Specialist, you will lead efforts to maximize the channel’s earnings through strategic collaborations and innovative lead generation. This role is perfect for someone who thrives in dynamic environments and is passionate about luxury brands and digital marketing.
- Part-time: 15 hours per week (with potential for increased hours)
- Remote job
- Working hours: Flexible (between 9 am - 6 pm CET)
- Monthly Starting Salary: 17K PHP + Potential Commissions for Collaborations
Tasks & Responsibilities:
- Identify and analyze potential companies for collaboration.
- Contact potential partners through email to secure collaborations.
- Design and implement lead magnets, such as free PDF guides, to attract and retain a dedicated subscriber base.
- Set up and manage tools like ManyChat and Beehiive to build and maintain a mailing list derived from lead magnets.
- Develop and oversee digital products such as eBooks, courses, and newsletters to monetize the mailing list over time.
- Take over daily social media management tasks, including selecting and posting videos on Instagram with appropriate captions and music.
Requirements:
- Proven experience in Marketing, Copywriting, and Lead Generation, preferably within the luxury brand sector.
- Proven experience in creating lead magnets.
- Strong background in working with digital content and social media platforms, especially YouTube, Instagram, and TikTok.
- Exceptional communication skills in English, with an ability to maintain a humorous yet professional tone, aligning with the satirical nature of the company’s content.
- Creative thinker with a passion for watches and the luxury market, capable of engaging a high-end audience.
Send your application to [email protected]
If you meet the above requirements and are passionate about watches and marketing, we would love to hear from you. Please apply with your updated resume and a cover letter detailing your relevant experience and why you are the ideal candidate for this role.