Director of US Healthcare Marketing - Start Immediately

icon building Company : Custom Health
icon briefcase Job Type : Full Time

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Job Description - Director of US Healthcare Marketing - Start Immediately

We are looking for an ambitious Director of US Healthcare Marketing to join our all-star team at Custom Health in null
Growing your career as a Full Time Director of US Healthcare Marketing is an amazing opportunity to develop productive skills.
If you are strong in teamwork, adaptability and have the right mindset for the job, then apply for the position of Director of US Healthcare Marketing at Custom Health today!

As Director of US HealthcareMarketing, you will focus on shaping Custom Health service(s) perception in this market and enabling sales channels for payor verticals with a primary focus on health plans. You will leverage marketing best practices to ensure our clients and prospects know our service(s) and help develop compelling positioning that makes them care. You will coach and mentor colleagues, partners, and others to help drive Custom Health’s business goals and mission. You are well versed in marketing services and solutions to enterprise customers and have experience with modern software and/or syndicated content products in the healthcare space. DUTIES AND RESPONSIBILITIES Oversees the US market and partner channel strategy for Custom Health payor markets, including solution marketing plans, pricing strategy, packaging, targeting, positioning, messaging, and all aspects of the multichannel marketing mix. Led cross-portfolio go-to-market initiatives, competitive analysis, win/loss interviews, and other activities. Develops and serves as an internal subject matter expert on market segments, buyer and user personas, and buyer journeys. Takes the lead in developing and implementing the US demand generation plan. works with Communications leaders to establish priorities and strategies and oversee the development of demos, sales enablement tools, and collateral. Incorporates “voice of the customer” by initiating market research projects, including evaluating new markets and staying abreast of relevant industries and technologies Develops and conducts training for internal and external audiences, including the sales team. Establishes close partnership with Product Management to prioritize roadmap and release items. Provides market insights, feedback, requirements, and recommendations around the product and partner integration strategy. Set marketing goals, measure program success, and manage the budget. Creates sustainable processes that scale the impact of payor marketing efforts across the organization in the US. Serves as marketing liaison with cross-functional leadership. Ability to travel as needed, up to 20-25% of the time. Performs other duties as assigned. QUALIFICATIONS Master’s degree in marketing, business, health, or related field or bachelor’s with related work experience. 7-10 years experience in US healthcare marketing, or equivalent, demonstrating previous experience designing and launching products and services. Proficient in Data manipulation and data sources. Able to demonstrate an ability to find and leverage data to show progress, tell a compelling story, and drive decisions. Ability to work effectively with seasoned managers. Excellent interpersonal and relational skills. Excellent skills in managing relationships and deliverables to outcomes. All offers are contingent upon the successful completion of a background check. To perform this job successfully, an individual must perform the essential functions satisfactorily with or without reasonable accommodation. ---------- Stop the guesswork. Guessing is fun. But not when it comes to medication. Custom Health is a tech-enabled health services company. We connect people with community pharmacists to manage drug complexity and maximize health benefits through personalized medication delivery, virtual monitoring, and proactive care. Our fully automated, high-volume central-fill pharmacy hubs, proprietary health platform, and medication adherence network power a robust, scalable solution to chronic condition management that leads to better patient outcomes and total cost of care reduction. Together, we can support everyone to be successful in their roles. We know that supporting our employees means our customers, patients, and their families get the information and services they need to be successful. Sound interesting? Ready to have some fun? Then apply today. Custom Health is an equal-opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. The following questions are entirely optional. To comply with government Equal Employment Opportunity and/or Affirmative Action reporting regulations, we are requesting (but NOT requiring) that you enter this personal data. This information will not be used in connection with any employment decisions, and will be used solely as permitted by state and federal law. Your voluntary cooperation would be appreciated. Learn more . #J-18808-Ljbffr

Benefits of working as a Director of US Healthcare Marketing in null:


● Learning opportunities
● Company offers career progression opportunities
● Competitive salary
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