Attribution Analyst (Mobile/Web)

Welcome to Welltech – a global IT powerhouse specializing in cutting-edge Health & Fitness mobile applications. With an impressive 200M+ installs and a suite of 6 revolutionary apps, we are positively transforming the lives of millions, nurturing healthier lifestyles and overall well-being.

With a solid six-year presence in the international market, Welltech boasts a dynamic team of over 600 passionate professionals across the globe. From intuitive nutrition trackers to innovative fitness solutions, we empower individuals to embark on a transformative journey toward optimal health and happiness.

We are looking for an Attribution Analyst, who will empower our analytics team.

Challenges you’ll meet:

• Collecting, processing, and analyzing data from mobile and web sources to determine the effectiveness of marketing campaigns.

• Developing and implementing attribution methods to correctly attribute the impact of various marketing channels.

• Performing statistical analysis to identify trends and patterns in marketing data.

• Preparing reports and presentations with analysis results for internal and external stakeholders.

• Collaborating with other departments, including marketing, product management, and development, to ensure optimal use of marketing resources.

Your professional qualities:

• At least 2 years in Marketing/Data analyst role

• Advanced knowledge of SQL

• Familiarity with SKAdNetwork

• English Upper-intermediate — verbal and written

• Understanding of UA funnel (knowledge of how to work with Facebook, and Google)

• Experience in data analysis, with a focus on marketing attribution, is preferred

• Proficiency in mobile and web analytics tools such as Google Analytics, Firebase, as well as programming languages like SQL, Python, or R

• Understanding of the technical aspects of mobile analytics tools, including the setup and configuration of SDKs for data collection

• Knowledge of fundamental web development and mobile technologies, including HTML, CSS, JavaScript, iOS SDK, or Android SDK

• Familiarity with conversion windows and their application in evaluating the effectiveness of marketing campaigns

• Prior experience with mobile attribution platforms (Mobile Measurement Partners - MMP), such as AppsFlyer, Adjust, Branch, etc.

• Effective communication skills to convey analysis results to stakeholders across various organizational levels

Nice to have:

• Familiarity with Appsflyer, Adjust, GA, Firebase

• Knowledge of Python (numpy, pandas, scikit-learn, etc.)

• Knowledge of data design/ data modelling

In our team, we value:

• Sociability. Openness to communication, ability to formulate tasks clearly and concisely (written and verbal formats)

• Results orientation, flexibility. Willingness to go beyond the set tasks without limiting the areas of responsibility, as well as bring your tasks in line with the team and company global goals, implement the necessary changes, respond to changes

• Responsibility. Attention to detail, autonomy, willingness to take on obligations and comply with agreements

• Proactivity. The ability to set goals and achieve them. Creating opportunities without waiting for them to appear

• Orientation to development and self-learning, interest in new technologies. A constant desire to learn and develop your skills, gain new experience

We create comfortable conditions for cooperation focused on your rhythm of life, work and rest and offer:

Well-being

• Organization of medical insurance

• You will have an opportunity to use our mobile applications for free (yoga, running, fitness)

• Individual budget for sports / equipment purchase

• Individual budget for consultations with a psychologist

Growth and development

• Individual budget for professional training and learning foreign languages

• Online corporate library

• Team of skilled professionals that share knowledge and support each other

Check out some of our products:

• Muscle Booster — musclebooster.fitness

• Yoga-Go — yoga-go.fit

• FitCoach — fitcoach.fit

• WalkFit — walkfit.pro

• Omo — bit.ly/OMOio

Candidate journey:

⭕️ Intro call ---- ⭕️ Pre-Interview ---- ⭕️ Technical Interview ---- ⭕️ Final Interview

As a part of our team, you’ll have the opportunity to develop and implement your own ideas, while helping make the world better place!