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CRM Manager

icon building Company : Growe Talents
icon briefcase Job Type : Full Time

Number of Applicants

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Job Description - CRM Manager


Our client, Growe, is a leading business advisory and services group in iGaming and Entertainment. Сreators of strategies that work and solutions that scale. Combining strategic vision with hands-on expertise, Growe helps businesses navigate the fast-evolving industry, seize new opportunities, enter new markets, and achieve sustainable growth.

Perfect for those who aim to:



  • Assist the Head of Region in the design and execution of a localized CRM strategy focused on increasing Player Lifetime Value (LTV) and reducing churn;




  • Design, set up, and optimize end-to-end user journey campaigns (Welcome, Retention, Reactivation) across multiple channels;




  • Collaborate closely with the Product Department to launch and promote gamified features (Tournaments, Scratch Cards, Missions), ensuring they are integrated seamlessly into the CRM lifecycle;




  • Actively propose and test new promotional ideas, mechanics, and communication styles tailored to the Regions user’s preferences;




  • Monitor campaign performance, conduct A/B testing, and provide actionable insights to refine the communication strategy and bonus efficiency.




Experience you’ll need to bring:



  • 2 years of experience in CRM or Lifecycle Marketing, ideally within the iGaming, Fintech, or high-frequency E-commerce sectors;




  • Solid understanding of retention KPIs (NGR, Active Days, Churn Rate) and the ability to interpret data to drive decisions;




  • A strong interest in gamification and "player psychology"—knowing what makes a user come back and engage with the product.




It's a perfect match if you have those personal features:



  • High attention to detail, ensuring data accuracy across management reporting;




  • Strong analytical and decision-making abilities;




  • Ability to thrive in a fast-paced environment;




  • A passion for understanding and meeting customer needs.




Our clients offer competitive benefits to support your professional and personal growth, including:



  • Health & Wellness Focus;




  • Global Medical Coverage;




  • Growth Opportunities;




  • Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);




  • Performance-Driven Rewards;




  • Dynamic Work Environment.




Apply, and let your growth journey begin.


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