PR Influencer Marketing Associate

icon building Company : Michael Page
icon briefcase Job Type : Full Time
icon geo-alt Warsaw, Masovian Voivodeship

Number of Applicants

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Job Description - PR Influencer Marketing Associate

  • Building a strong network of local influencers and celebrities within the Polish network that can work across top FMCG brands.
  • Creating guest lists for local brand event with local brand teams, attending the events and managing influencers, briefing them on content creation guidelines and networking with them.
  • Develop a strong understanding of the different FMCG brands in the Polish market to be able to suggest the right influencers for the right kind of brands and events, while developing a keen understanding of what makes each brand unique.
  • Identify, procure and manage creators, vendor and agency relations in relevant markets, including business contracts with creators, vendor and agency if needed.
  • Develop cross-platform competencies, suggesting the optimal existing channels and identifying new channels for digital content distribution in relevant markets.
  • Work with the team in India to create and present plans and campaign ideas to local teams, content creators and clients.
  • Conceptualize, plan and execute original & branded content, check in the progress with creators, set proper KPI, ensuring a high standard of content production throughout.
  • Maximize brand value across content formats while operating with the creator-first model ensuring authenticity of messaging and relevance for the creator audience.
  • Understanding of video production and creator's handling, working budgets, coordinating shoots and delivering multiple formats and working with production partners across markets.
Building a strong network of local influencers and celebrities |Creating guest lists for local brand event with local brand teams
  • 2-3 years of experience in the PR and digital content and management/influencer marketing/media space in Poland, having worked with influencers & celebrities locally.
  • Ability to build strong relationships with clients, influencers, creators, event partners and production agencies.
  • Strong interpersonal, creative, presentation, influencing, facilitation, organizational, prioritization, decision making, multi tasking skills.
  • Deadline-oriented, inquisitive, with great follow-up and reporting skills.
  • Ability to think both creatively and strategically.
  • Quick and enthusiastic learner.
  • An independent, motivated and driven individual.
  • You are on top of digital content trends and love consuming content and discovering new creators and platforms.
  • Are proficient in speaking and writing English, Polish and are comfortable working across teams from different cultural backgrounds.
  • You have the capability of securing the proposed creators at the planning stage.
  • Creator and vendor negotiations.
  • You are comfortable traveling on work and working from different time zones for 5-10% of the time.
  • You have a mid-level knowledge of video production.
  • We build opportunities for our artists, brands and fans; and it's important for us to be reliable and efficient.
  • We demonstrate honesty, excellence and commitment to success.
  • 'It's not my job' is not part of our vocabulary, we even stuff envelopes.
  • We make mistakes, but only to learn from them to build resilience.
  • We take care of ourselves and our colleagues.
  • We are our own managers.
  • We are committed to equality and inclusion.
  • We are mindful of the strain on the Earth's resources and are committed to reversing the trend with our behaviors where possible.
  • Role Location: Warsaw.
  • Working Days: Monday to Friday (with participation after hours on weekdays or on weekends for events and shoots as and when required).
Original job PR Influencer Marketing Associate posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.
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