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Senior Marketing Manager

icon building Company : Testronic
icon briefcase Job Type : Full Time

Number of Applicants

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Job Description - Senior Marketing Manager

At Testronic, we are passionate about enabling exceptional video game experiences that resonate with players worldwide. As a partner to leading global brands in the video games industry, we thrive on innovation, creativity, and collaboration. We are looking for a results-driven Senior Marketing Manager to strengthen our brand presence, drive marketing excellence, and influence strategic business outcomes.

Strategic Marketing Leadership

  • Define and execute the global marketing strategy, ensuring alignment with company objectives and revenue growth targets.
  • Serve as the brand custodian, ensuring a consistent, compelling narrative across all touchpoints.
  • Lead the development of go-to-market strategies for services, solutions, and campaigns.
  • Translate business goals into marketing strategies that deliver measurable impact.

Stakeholder Leadership

  • Partner with executive leadership, sales, operations, and other functions to align marketing with business priorities.
  • Manage agency and vendor relationships to optimize output and ROI.

Brand & Digital Presence

  • Elevate Testronic’s global brand identity and positioning, ensuring relevance in a competitive market.
  • Oversee the digital marketing ecosystem, including website, SEO, content pipelines, and social channels.
  • Ensure a world-class digital experience with measurable improvements in engagement and conversion.

Marketing Campaigns & Programs

  • Design, implement, and measure multi-channel campaigns that drive brand awareness, lead generation, and client engagement.
  • Optimize marketing performance through analytics, insights, and continuous improvement.
  • Manage marketing budgets, ensuring effective resource allocation and maximum ROI.

Content & Communications

  • Drive a global content strategy that reinforces thought leadership, showcases client success, and highlights Testronic’s value proposition.
  • Oversee the creation of high-impact content: case studies, whitepapers, presentations, videos, and more.
  • Define and implement internal and external communications strategies, ensuring clarity, consistency, and engagement.

Events & Industry Engagement

  • Lead Testronic’s global Events & Awards program, ensuring impactful industry presence.
  • Represent the company at key industry events, positioning Testronic as a leader in gaming services.

Profile – Essential Experience & Qualifications

  • Bachelor’s degree in Marketing, Communications, Business, or related field (Master’s preferred).
  • 10+ years of progressive marketing experience, including leadership roles.
  • Proven expertise in brand strategy, digital marketing, campaigns, performance marketing, and content management.
  • Experience managing teams and agencies in a global, fast-paced environment.
  • Ideally, background in the video games industry or adjacent technology/entertainment sectors.

Skills

  • Strong strategic thinker with proven ability to translate vision into action.
  • Demonstrated success in leading teams and delivering measurable business impact.
  • Strong analytical skills with experience in marketing metrics and performance optimization.
  • Excellent communication, presentation, and stakeholder management skills.
  • Ability to manage multiple priorities while maintaining high standards of quality.

Attitude, Values & Personality

  • Results-oriented with a focus on business growth and performance.
  • Inspirational leader and team player, fostering collaboration and accountability.
  • Creative mindset with a keen eye for brand and storytelling.
  • Adaptable and resilient, thriving in a dynamic, global environment.
  • Passion for video games and deep understanding of gaming culture.
  • Opportunity to lead and shape the marketing strategy for an established brand about to transform into its next form.
  • A long-term role with many opportunities to learn, grow, develop and shape the future.
  • Hybrid work model (2–3 days per week at the office on Poleczki Street, Ursynów).
  • Medical healthcare and Multisport card.
  • International and multicultural environment.
  • Friendly and open-minded teams.
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