B

CRM Team Lead

icon building Empresa : Brainrocket
icon briefcase Tipo de Emprego : Periodo Integral

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Descrição do Emprego - CRM Team Lead

BrainRocket is a global company creating end-to-end tech products for clients across Fintech, iGaming, and Marketing. ‍Young, ambitious, and unstoppable, we've already taken Cyprus, Malta, Portugal, Poland, and Serbia by storm. Our BRO team consists of 1,300 bright minds creating innovative ideas and products. We don’t follow formats. We shape them. We build what works, launch it fast, and make sure it hits.

We are looking for a detail-oriented and proactive leader to join our CRM team. 

Location: fully on-site in Lisbon, Portugal 


Responsibilities:





  • Leading and managing a team of CRM Executives, including task distribution, prioritization, and workload balancing.






  • Hands-on execution of CRM campaigns within internal systems alongside the team, especially for high-priority, complex, or sensitive campaigns.






  • Overseeing the technical setup and execution of CRM campaigns across the team, ensuring timely and accurate delivery.






  • Mentoring, onboarding, and developing team members; conducting regular 1:1s and performance reviews.






  • Maintaining and improving team processes, documentation, and quality standards. Reviewing campaigns, translations, and final copy before launch to ensure high quality and consistency.





  • Identifying errors, bottlenecks, and inconsistencies, and proactively collaborating with managers and adjacent teams (CRM Managers, Localization, Design, BI) to resolve them.




  • Working with Google Docs and Sheets to organize, track, and report on team performance, project status, and campaign metrics.




  • Tracking team KPIs and reporting results to the CRM Manager / Head of CRM.




  • Driving process optimization and automation initiatives to improve team efficiency and reduce manual errors.




  • Acting as the main point of contact between Executives and stakeholders, escalating risks when needed.




Requirements:





  • Proven hands-on experience setting up and executing CRM campaigns — mandatory.




  • Previous experience managing or leading a team — mandatory.




  • Experience in the iGaming industry — preferred.




  • English level B2 or higher.




  • Strong attention to detail and analytical mindset.




  • Ability to manage multiple tasks, deadlines, and people efficiently under pressure.




  • Confident user of Google Workspace tools (Docs, Sheets, Slides).




  • Clear, proactive, and structured communication skills — both with the team and with stakeholders.




  • Ownership mindset: ability to take responsibility for team output and results.




  • Problem-solving approach: ability to identify root causes and propose systemic solutions, not just fix symptoms.




  • Basic understanding of CRM channels (email, push, SMS, in-app) and segmentation logic.




  • Comfort working with data: reading reports, spotting anomalies, drawing conclusions.




Nice to have:



  • Experience with HTML/Liquid or other templating languages used in CRM platforms.

  • Familiarity with A/B testing methodology and campaign performance analysis.

  • Experience setting up SOPs, checklists, or QA processes for a team.


Benefits



  • Learning and development opportunities and interesting challenging tasks

  • Competitive salary package

  • Opportunity to develop language skills, with partial compensation for the cost of English and Portuguese language classes (for localization purposes)

  • Partial compensation for tennis lessons

  • Global coverage health insurance

  • Time for proper rest, with 24 working days of annual vacation and additional paid sick days

  • Transport compensation - 200 euros net per month

  • Team building activities


Bold moves start here. Make yours. Apply today! 


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