Founding Marketing Lead (GTM & Growth)

Location: Fully Remote

Company: TensorOps

Employment Type: Full-Time

TensorOps is an AI Consulting Company helping top tier organizations design, build, and scale cutting edge AI and ML systems.

We work with ambitious teams to turn state of the art AI research into real-world products and infrastructure. Our engineers specialize in modern ML platforms, LLM architectures, and scalable data systems that move companies from experimentation to real impact.

We are now building our first dedicated marketing function and are looking for a founding team member who can define how TensorOps goes to market.

About the Role 

We are looking for a Founding Technical Marketing Lead to shape and refine TensorOps’ marketing engine from the ground up.

This role sits at the intersection of AI, engineering, and go-to-market strategy. You will be responsible for shaping how TensorOps communicates its technical expertise to the market, generating high-quality leads, and building a scalable marketing and sales pipeline.

This is not a traditional marketing role. We are looking for someone who understands complex technologies and knows how to translate them into compelling narratives that resonate with technical buyers.

You will own top-of-funnel growth, GTM strategy, and pipeline generation, while leading a small team of marketing and sales specialists. As a founding member of the marketing function, you will have the opportunity to define strategy, experiment quickly, and shape the long-term growth of the company.

Responsibilities

Go-To-Market (GTM) Strategy

• Define and execute TensorOps’ go-to-market strategy: Shape how TensorOps positions its services in the market and how we reach our target customers.


• Refine our Ideal Customer Profiles (ICPs): Identify the industries, companies, and technical buyers that benefit most from TensorOps’ expertise.


• Improve product–market positioning: Continuously refine how we communicate the value of our AI engineering services to technical audiences.

Pipeline & Lead Generation

• Generate premium top-of-funnel leads and SQLs: Design strategies that attract high-quality potential customers.


• Build and manage the marketing-to-sales pipeline: Ensure leads move efficiently from marketing into qualified opportunities.


• Optimize the funnel: Track performance and continuously improve how leads convert into business opportunities.

Technical Marketing & Content

• Develop technical marketing content: Create articles, insights, and thought leadership that resonate with engineering leaders and AI teams.


• Lead LinkedIn and digital marketing initiatives: Grow TensorOps’ presence and reach through targeted campaigns and strategic content.


• Translate complex technology into compelling narratives: Communicate technical topics in a way that is engaging and valuable for decision-makers.

Requirements

• At least 10 years of experience in Marketing or a related role


• Strong understanding of AI, machine learning, or data infrastructure


• Experience in B2B/B2D technical marketing


• Proven ability to generate pipeline and SQLs


• Experience contributing to go-to-market strategies


• Ability to translate complex technical topics into clear messaging


• Strong technical writing and storytelling skills


• Experience with LinkedIn marketing and thought leadership


• Comfortable working in a startup environment and building processes from scratch


• Data-driven mindset


• Experience working with technical audiences (engineers, data scientists, AI teams)

Nice to Have

• Experience organising industry events or conferences


• Experience running webinars or online technical events


• Experience building developer or AI communities


• Network: An existing network within the AI/ML community

If you’re ready to own GTM, lead a team, and drive real business impact in a highly technical environment, we’d love to meet you!