Marketing product manager Hematology

Job Description

Job Description:

To develop the strategy and implement promotional tactics consistent with Strategic Marketing recommendations to ensure the performance of our therapeutic solutions within the Portuguese Subsidiary:

• Qualitative and quantitative analysis of the market and sales performance of our Hematology products.


• Identification and engagement with the main stakeholders: doctors, customers, health actors, pharmacists.


• Planning and execution of the brand strategy, while supporting the definition of qualitative and quantitative objectives.


• Development and implementation of the promotional campaigns and commercial activities of our Oncology business unit products in an omnichannel strategy.


• Keep abreast of industry trends, regulatory changes and developments in medical knowledge and scientific publications of our therapeutic area.


• Comply with the company’s corporate social responsibility, health, safety and environmental standards and responsibilities.

May be required to perform other duties as assigned

Candidate Profile

Profile Requirements

Education

- Master’s Degree in life or pharmaceutical Sciences

- Additional education in Marketing is valued

Experience

- Previous work experience of +2 years in Marketing and/or Sales within Pharmaceutical or Health Sector. Oncology or Hematology is a plus.

- Experience in launching and managing oncology products is a strong advantage

- Knowledge/experience of Digital Marketing Tools.

Skills and Competencies

- Market Expertise: Possessing market knowledge, including competitive intelligence and business understanding

- Collaboration and Communication: Strong skills in teamwork, communication (both written and oral), with a focus on patient centricity.

- Analytical and Methodical Approach: Expertise in data analysis, marketing, and product knowledge, with a methodical approach to achieving goals.

- Creativity and Boldness: Demonstrates boldness and creativity in problem-solving and planning, with the ability to stay alert and adapt to changes

- Fluency in Portuguese and English is mandatory.

- Evidence of alignment with Servier Cultural Traits

Additional Information

• Location: Lisbon, Portugal


• Reporting to: Oncology BU Director


• Direct Reports: None.


• Travel Requirements: Regular travel to meet with stakeholders & attend events.


• What we offer:
  
  
  
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    Competitive compensation aligned with market benchmarks
    
    
  
  
  • Comprehensive benefits package, including health insurance and pension plan
  
  
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    Hybrid working environment with flexibility and autonomy
    
    
  
  
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    A strong culture of learning, development & collaboration
    
    
  
  
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    An ethical and purpose-driven organization committed to therapeutic progress and societal impact