Social Media Manager

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients, and communities.

Working at WPP means being part of a global network of more than 100,000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries, with corporate headquarters in New York, London and Singapore.

WPP is a world leader in marketing services, with deep AI, data and technology capabilities, global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world, including approximately 300 of the Fortune Global 500.

Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.

Role:

We are looking for a highly creative, proactive, and experienced Social Media Manager to join our dynamic team in Lisbon, Portugal. As Social Media Manager, you will be the heart of our brand’s online community, directly responsible for shaping our social presence, engaging with our audience, and driving meaningful connections. If you are passionate about social media, thrive on identifying trends, and have a strong talent for community management, we’d love to meet you!

Responsabilities:

As our Social Media Manager, your main responsibilities will include:

• Content Strategy and Planning: Monthly definition of content aligned with the outlined strategy, working together with content creators responsible for its production.


• Content Publishing: Oversight and execution of content publishing across different platforms.


• Community Engagement: Activating the brand’s social media channels, carrying out very active and proactive community management with the communities.


• Active Listening and Trend Identification: Ongoing active listening, researching and identifying trends relevant to the brand, proposing content opportunities for participation and executing them when they are quick to produce.


• Performance Analysis and Reporting: Analysis and reporting, participating in the creation of performance reports, analyzing key KPIs and proposing improvements together with the rest of the team.


• Creative Content Ideas: Proposing creative content ideas, both for always-on content and for campaign execution across different social media channels, especially X, IG, and TikTok.


• Content Organization: Strong organizational skills to manage content with different production speeds.


• Stakeholder Communication: Direct contact with the client and with the other agency areas involved in the day-to-day.


• Internal Collaboration: Maintaining a collaborative attitude within the Social Media department, driving initiatives and optimizations in the Social Content area.

Profile:

• Minimum of 4 years of proven experience in a similar role.


• Advanced and in-depth knowledge of social media, trends, and best practices.


• Previous experience creating videos for social media.


• Strong organizational skills and the ability to manage multiple projects and content streams simultaneously.


• Excellent written and verbal communication skills in Portuguese and English.

Valued Skills and Experience:

• Previous agency experience will be valued.


• Experience managing FMCG or telco brands with relevant community management.


• A content portfolio will be valued, ideally featuring FMCG and/or telco brands.

What We Offer:

• Full-time opportunity in an ever-growing, award-wining advertising agency.


• Work alongside a team of diverse and people-focused individuals, on impactful projects and with an array of local, regional, and global clients.


• The opportunity to work on local and globally recognized brands and make a real impact on their digital presence.


• A hybrid work model, allowing you to have the best of both worlds with dedicated in-office collaboration days and focused remote work days.


• As part of the WPP, you'll also have access to a range of additional benefits.

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