Brand and Content Marketing

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Job Description - Brand and Content Marketing

interest in Toggl, its offerings, but most ofall, our mission. You’ll be critical in expanding ourawareness and evolving it from product and feature- based tomission-based. To help you do this, we’ll provide youwith a clear, distinctive mission to work off, and a company-widecommitment to realising it through every Toggl experience. Theideal candidate for this role will have experience in doingthis.You’ll know how to position mission-based brands,increase awareness and differentiation, and have a default toworking through owned and earned channels. You’ll be ahands-on creator, with an ambition to drive the whole companyforward through the brand. Your main responsibilities will be to:• Bring Toggl’s mission to life, leading allbrand and content activity. • Strategically positionToggl’s brand and content strategy output to maximiseawareness and differentiation for our target markets •Transition our brand narrative from product-focused tomission-centric, influencing all facets of our business. •Execute a comprehensive brand and content marketing plan to deliveron the above goals, collaborating with the wider marketing andRevenue teams and agencies where required About You •Proven track record in building and positioning mission-basedbrands. • Excellent communication and collaborationskills, with the ability to work effectively with cross-functionalteams • Comfort taking ownership of all aspects of puttingtogether and implementing a strategy and making decisions along theway. Benefits • Freedom to choose when and how much youwork - we only measure results • 24 days of paid time offa year, plus your local holidays • In-person meetups forteam-building (expenses covered) • 4-6 weeks paidsabbatical (depending on the tenure) • Laptop budget up to€2,500 and it renews every 3 years •€2,000 budget to set up your home office, and additional€300 every year after 3 years of tenure •€250 per month for co-working space membership and/orinternet service at home • €4,000 per yearcontribution to use for training, workshops, and conferences• €2,000 per year contribution for any equipmentor services to improve and/or maintain your physical and mentalhealth • Support for buying tools you need for doing yourbest work (even eyeglasses if you need a newpair

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