Channel Sales Manager - Traditional Trade

• Participate in consolidating, preparing, and reviewing the sales budget within the respective channel / region while ensuring alignment with Mezzan’s overarching sales strategy and plans


• Monitor and lead the development of sales initiatives, business plan, projects, and budget in line with corporate strategy


• Translate and cascade Mezzan’s sales strategy into strategic objectives for the respective sales team in order to ensure achievement of overall strategy


• Propose to senior management the operating framework, policies, and quality standards for the sales function within the assigned territory


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• Liaise with the Sales and Merchandising teams to agree on priorities and targets with key customers, and agree on investment levels, objectives, and priorities for specific customers


• Ensure agreed distribution, pricing, promotion, and merchandising targets are met, in line with POP objectives & MSL


• Manage the sales pipeline, forecast monthly sales and identify new customers, business opportunities and markets to maximize the sales of the company’s products


• Recommend existing product enhancements to improve customer satisfaction and sales potential and address partner related issues, sales conflicts and pricing issues in a timely manner


• Oversee proper distribution of the company’s products to all trade outlets and ensure proper implementation of promotion programs and strict adherence to company policies and procedures


• Supervise the merchandising and promotional personnel for the geographic territories and liaise with the Sales and Marketing teams to develop promotional programs, including special in-store promotions directed at various customer segments

Skills

At least 5 years experience in similar role

• Microsoft Office 


• SAP