eCommerce amp Digital Marketing Manager - Waldorf AstoriaLusail Doha - Hilton

The eCommerce & DigitalMarketing Manager will be responsible in assisting the Director ofMarketing with all marketing planning & executionstrategies through owners and third party electronic channels& social media (including but not limited to: multilingualglobal sites OTAs meta search sites search engines and othervehicles). This role will work to increase revenue grow marketshare and create a compelling experience that steers customerstowards booking on our direct online propertychannels.

• Oversees all eCommerce& Digital Marketing marketing planning & executionstrategies for the hotel. Responsible for the developmentmanagement and execution of all aspects of the eCommerce &Digital strategies (including Marketing Budgets Social MediaWebsites Digital Advertising etc.) that engages current and wouldbecustomers with targeted messaging thats relevant onbrand andgenuinely engaging; in order to achieve budget increase revenuesand market share targets.
• Develops strategicdigital marketing & ecommerce plans and establishes annualbudgets along with DOM & CD. Marketing plans will be annualmonthly and by segment of deployment inclusive of cost deploymentstrategies through the review of competitive data demand analysisand market mix management.
• Creates manages andimplements digital plans and programs both short and long term toincrease revenues awareness and expansion of property services.Works with onproperty and regional teams to build awareness andexecute campaigns throughout media & digitalplatforms.
• Leads external suppliers on theexecution of digital SEO & eCommerce plans to drivecommercial performance alignment with objectives of the businessaccross all departments
• Monitors SEO identifiesopportunities and is responsible for development ofstrategy
• Manages Social Media platformsreputation & campaigns
• Interacts withguests to obtain feedback; effectively responds to and handlesguest communication accrossplatforms.
• Participates in the development ofcontent strategy websites visual assets and arranges photo& video shoots asneeded/appropriate.