Job SummaryExecuting the most influential annual marketing and communication plans. Involved in developing marketing campaigns to promote a service, product, event or campaign.Job Responsibilities 1Principal Accountabilities - Manage online/offline acquisition activities and manage various online acquisition channels. - Develop social media activities and strategies to increase the brand awareness - Manage the relationship with partners, monitor the performance and control the marketing spending and ROI on partner side. - Identify and source new acquisition channels - Optimize all relevant acquisition journeys to ensure the ROI is being achieved - Set a different acquisition campaign on selected channels to increase the visibility - Manage sponsorship and related marketing efforts - Assist in other ad-hoc tasks as assigned by supervisor - Monitoring campaigns, pacing and optimization - Building your communication skills through strong relationships within the organisation and agency partners - Assist with one off tasks on an as-need basis - Build knowledge base including keeping current on the latest trends in the digital marketing domain - Conduct online research to find new digital advertising channels - Monitor and report all web traffic - Make all necessary updates to the company site, minimizing downtime - Repair any broken links and fix any reported bugsSkillsExcellent written and verbal communication skills, as well as outstanding copywriting and proofreading skills.Inquisitiveness to find opportunities and add value to the project.Capability to look for new ways to improve job accomplishments.Ability to advance projects independently and within the deadline by setting tasks according to priority.
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