Trade Marketing Supervisor

OBJECTIVE

This role individually contributes at an expert level by supervising individual contributors towards ensuring his/ her unit/ division short term marketing plans are aligned with the principal strategy and works rigorously on execution of the same on timely manner.

• Responsible for the Listing of promos


• Allocation; monitoring and evaluation of trade Promotions


• Responsible for Ordering of the Point Of Sale Materials


• Carries out Market competition survey


• Carries out timely market visits to check execution


• Provides Timely promo / event reports to Principals


• Provides input into sales Forecasting


• First level Customer/ supplier interface with regards to negotiations on marketing spends


• Solves Tier 1 escalated problems within prescribed guidelines


• Ensuring Customer/ supplier satisfaction and contributing towards developing Customer loyalty and principal retention programs.


• Typically, provides direct supervision to professionals or senior professionals which include objective setting, as well as training and coaching


• Manages performance, taking corrective action, where required, on poor performers in line with policy


• Analysis and provides insights towards making short to medium term operational decisions of functional unit.


• Marketing spends


• Investment plan by customers


• Analyses needs and improvement opportunity


• Evaluate solutions and up with recommendation of innovative solutions to next level in order to facilitate change or improvement promo activities


• Provides inputs towards the short / medium term strategic planning process at the department or functional level


• In consultation with next level assists in the implementation of short / medium term strategic goals of the department or function

Skills

• Bachelor Degree in Business Management / Marketing


• Minimum of 4 years of experience in marketing & Sales Management within FMCG or relevant industry


• Minimum 1 year of Supervisory experience managing a small size team


• Knowledgeable in MS Office Suite (Excel, PPT, Word)