Influencer Marketing Manager

• Company: Moris Media • Brand: moCal • Job Type: Full-time • Salary: Negotiable • Location: working remotely for now Job Brief Moris Media is seeking a dynamic and results-oriented Influencer Marketing Manager to elevate the moCal brand. This remote position offers the flexibility to work from anywhere while shaping cutting-edge influencer marketing campaigns that drive brand visibility, engagement, and success on social media. You'll have the autonomy to develop and execute innovative strategies, build strong influencer relationships, and analyze campaign performance to deliver exceptional results. Responsibilities: • Strategy Development: Design and implement comprehensive influencer marketing strategies that seamlessly align with moCal's brand objectives and overall marketing goals. • Influencer Identification & Outreach: Proactively research, identify, and build relationships with influencers whose audience and values resonate with moCal's target market. • Partnership Management: Cultivate and manage strong influencer collaborations, including contract negotiations, content guidance, and ongoing communication. • Campaign Execution: Oversee the planning, execution, and optimization of influencer marketing campaigns, ensuring they deliver on established KPIs in a remote-work environment. • Performance Analysis: Track campaign metrics (e.g., reach, engagement, conversions), analyze data, and provide actionable insights to refine strategies and maximize ROI. • Cross-Functional Collaboration: Work effectively with remote teams in social media, creative, PR, and other relevant departments to develop integrated and impactful campaigns. • Industry Knowledge: Stay up-to-date on the latest influencer marketing trends, best practices, and emerging platforms to drive innovation. • Budget Management: Effectively manage campaign budgets, ensuring cost efficiency and optimal resource allocation within a remote setting.