Brand Manager - Hiring Fast

We are hiring a focused Brand Manager to join our vibrant team at Astrazeneca Pharma India Ltd. in Jeddah.
Growing your career as a Full Time Brand Manager is a great opportunity to develop productive skills.
If you are strong in cooperation, adaptability and have the right experience for the job, then apply for the position of Brand Manager at Astrazeneca Pharma India Ltd. today!

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Vacancy

1 Vacancy

Job Description

JOB TITLE Enhertu Brand Manager Location: Jeddah or Riyadh
ABOUT ASTRAZENECA AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development, and commercialisation of prescription medicines for some of the world s most serious diseases. But we re more than one of the world s leading pharmaceutical companies. ROLE SUMMARY For existing brands and new launches: To manage, strategize and implement the promotion, pricing, and positioning though out PLC (Product Life Cycle), including effective resource allocation, to optimize sales and profits in line with AstraZeneca global directions, local markets needs and Sales and marketing code of conduct What you ll do
• Develop for both new and existing products a market analysis, which involves a thorough understanding of the marketplace in which the product competes and any influencing factors that may affect the market and the product. Identify and evaluate market opportunities and challenges and develop solution-oriented strategies or programs.
• Identify the impact of the industry shifts and trends and appropriately respond from a marketing perspective.
• Adapt marketing frameworks to interpret the internal and external environment of the product.
• Specifying market requirements for current and future products by conducting market research supported by customer visits.
• Analyse the IMS data for the trends, market share, growth, etc., and discuss your action plans with the Sales function to further improve the performance in the marketplace.
• Prepare an annual marketing plan with specific goals and tactics. Drive the marketing activity across all functions to ensure the results are achieved.
• Plan and prepare a long-term strategic plan for products, monitor progress, and modify as appropriate
• Develop Sales forecasts and ensure marketing intelligence/tracking systems are in place to monitor sales performance. Review the marketing programs and identify new programs to meet the goals and revenue objectives when necessary.
• Lead the development and implementation of the operational plan for the strategic products with the help of the Medical and Sales functions and incorporate them along with the Marketing plan.
• Develop and review sales promotional materials and marketing programs and ensure they support the annual marketing plans and strategies.
• Develop and effectively communicate core global branding, marketing messages, and product positioning statements across all functions.
• Develop communication materials regardless of media and the related media planning used to help communicate the product position to various internal and external target groups.
• Effective management of product P&L and ensure maximum ROI for every marketing activity.
• Train the field force in areas related to promotional claims, positioning, handling of promotional materials, and defining the strategy and tactics. Ensure to get feedback from the market through field force on promotional campaigns, competitor activities, and claims, etc.
• Maintain and develop a network of KOL s and organize meetings of the advisory board from the point of view of promotional activity.
• Have a list of customers who will be met on a regular basis. Go on double visits with the Medical representatives to identify how the message is delivered and the market perception of the campaign.
• Conduct local meetings/roadshows by inviting speakers from outside, and sponsor delegates to the regional and standalone meetings in consultation with the Marketing and Sales Managers.
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Essential for the role
• Bachelor s in medical related field
• Minimum 5 years within Pharmaceutical Sales with at least 2 years of experience within AZ with a strong track record.
• English required
• For candidates outside AZ, Experience in Brand Management is a must.
• Microsoft Office Skills

Company Industry

• Pharma
• Biotech
• Clinical Research

Department / Functional Area

• Marketing
• Brand Management
• Marketing Research
• Digital Marketing

Keywords

• Brand Manager

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Benefits of working as a Brand Manager in Jeddah:

● Company offers great benefits
● Opportunities to grow
● Attractive package