Assistant Trade Marketing Manager (Sales)

Assistant Trade Marketing Manager | Saudi Arabia, Riyadh 

The Company:

Founded in 1977, Almarai Company is the world’s largest vertically integrated dairy company and the largest food and beverage manufacturing and distribution company in MENA. Headquartered in Riyadh, Almarai Company is ranked as the number one FMCG Brand in the MENA region and the market leader in all its categories across GCC, Egypt, and Jordan.

Over five decades of sustainable growth, Almarai has consistently provided nutritious and healthy products to consumers of all ages, driven by its core principle: “Quality you can trust.”

Almarai has expanded its product range to include, in addition to dairy products, juices and beverages, baked goods, poultry, infant formula, dates, fish and seafood, and bottled water, under more than 20 brands such as Almarai, L’usine, 7DAYS, ALYOUM, Nuralac, Farm’s Select, Ice Leaf, Almira, Seama, Oska, IVAL, Almara Pro, Premier Chef, Bakemart, and others.

Almarai currently employs over 43,000 Quality Makers, across the GCC, Egypt & Jordan.

In 2025, Almarai reported net income of SAR 2.4 billion on sales of SAR 22 billion.

About the role:

Assist Trade Marketing Manager in managing and coordinating the National Promotion Plan, National Key Accounts Promotions, National Key Accounts Multi-brand In-store Activation and Display, POSM Projects and Implementation, External and Internal In-store Sampling Activities, Sponsorships and Events, NPD Listings, Competitor Promotion Intelligence Reports for different Business Units throughout KSA & GULF

Key Responsibilities:

• Consolidate the National Promotion Plan for all product categories across KSA and Gulf markets by collecting inputs from all business units.


• Ensure consistent, high‑quality communication and planning for all National Key Account promotions.


• Execute effective and seamless implementation of in‑store branding and displays for targeted National Key Account customers.


• Develop, plan, and manage the annual POSM strategy for regional sales teams and business unit teams, working closely with the CPD team to support commercial requirements

Requirements:

• Bachelor’s degree in Marketing or a Business-related field.


• 5+ years of Trade Marketing experience in a reputable FMCG company in the Middle East, with a strong track record and solid management skills.


• Strong with numbers: sales reports, market share reports, and data analysis.


• FMCG background preferred.


• Good Excel skills (formulas, pivot tables, data handling).


• Solid market research knowledge, preferably in FMCG.


• Understanding of consumer and shopper research methods.


• Able to perform deep‑dive analysis at SKU, product, and regional levels.


• Strong understanding of market metrics: volume share, numeric & weighted distribution.


• Experience using Nielsen Discover or Nielsen Answers tools.


• Familiar with Kantar Worldpanel and able to extract and interpret insights.

Almarai offers a competitive package, generous leave, medical coverage, discretionary bonus, training, and development etc.

This is a great opportunity to join a successful and expanding global business, offering an excellent remuneration and benefits package.